{"id":4599,"date":"2026-05-27T09:16:11","date_gmt":"2026-05-27T07:16:11","guid":{"rendered":"https:\/\/btop.pl\/?page_id=4599"},"modified":"2026-09-04T14:02:36","modified_gmt":"2026-09-04T12:02:36","slug":"ppwr","status":"publish","type":"page","link":"https:\/\/btop.pl\/cs\/ppwr\/","title":{"rendered":"Je PPWR a EPR povinn\u00e9? Odborn\u00e1 podpora. Pr\u016fvodce."},"content":{"rendered":"
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Ud\u011blejte to do srpna 2026, jinak budou va\u0161e nab\u00eddky zablokov\u00e1ny.<\/b><\/p>\n

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Prov\u00e1d\u011bn\u00ed PPWR<\/strong> - P\u0159\u00edprava dokumentace, registrace a dodr\u017eov\u00e1n\u00ed p\u0159edpis\u016f pro prodej na trhu<\/span><\/h1>
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Prodej na tr\u017ei\u0161ti a v elektronick\u00e9m obchod\u011b je st\u00e1le v\u00edce z\u00e1visl\u00fd nejen na cen\u011b, obr\u00e1zc\u00edch a kvalit\u011b nab\u00eddky, ale tak\u00e9 na dodr\u017eov\u00e1n\u00ed p\u0159edpis\u016f<\/strong>. PPWR<\/strong>, nov\u00fd Na\u0159\u00edzen\u00ed EU o obalech a obalov\u00fdch odpadech<\/strong>, m\u011bn\u00ed pravidla pro prodej balen\u00fdch v\u00fdrobk\u016f na trhu Evropsk\u00e9 unie.<\/p>\n

Pro online prodejce to znamen\u00e1. nutnost<\/strong> uveden\u00ed dokumentace do po\u0159\u00e1dku, registrace, \u010d\u00edsla EPR\/BDO<\/strong>, \u00fadaje o balen\u00ed a p\u0159eshrani\u010dn\u00ed prodejn\u00ed procesy. Nedostate\u010dn\u00e1 p\u0159\u00edprava m\u016f\u017ee v\u00e9st k blok\u00e1tory prodeje<\/strong>, sn\u00ed\u017een\u00e1 viditelnost nab\u00eddek, probl\u00e9my s trhem, kontrolou a finan\u010dn\u00ed sankce<\/strong>.<\/p>\n

Na agenturn\u00edm trhu bTOP<\/strong> pom\u00e1h\u00e1me firm\u00e1m p\u0159ipravit se na po\u017eadavky PPWR<\/strong> prakticky - nikoliv ze such\u00e9 teoretick\u00e9 str\u00e1nky, ale z pohledu re\u00e1ln\u00e9ho prodeje na platform\u00e1ch Allegro, Amazon, Kaufland, eMAG, Cdiscount, Temu a dal\u0161\u00edch tr\u017ei\u0161t\u00edch.<\/p>\n

PPWR<\/strong> je t\u00e9ma, kter\u00e9 se nevyplat\u00ed odkl\u00e1dat. Pokud prod\u00e1v\u00e1te v\u00fdrobky v obalech (v\u010detn\u011b kartonov\u00fdch), zas\u00edl\u00e1te objedn\u00e1vky z\u00e1kazn\u00edk\u016fm nebo prod\u00e1v\u00e1te do zahrani\u010d\u00ed, mohou se nov\u00e9 povinnosti t\u00fdkat i va\u0161\u00ed spole\u010dnosti.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div>

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