{"id":4599,"date":"2026-05-27T09:16:11","date_gmt":"2026-05-27T07:16:11","guid":{"rendered":"https:\/\/btop.pl\/?page_id=4599"},"modified":"2026-09-04T14:02:36","modified_gmt":"2026-09-04T12:02:36","slug":"ppwr","status":"publish","type":"page","link":"https:\/\/btop.pl\/en\/ppwr\/","title":{"rendered":"Is PPWR or EPR mandatory? Expert advice. A guide."},"content":{"rendered":"
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Do this before August 2026 or your bids will be blocked.<\/b><\/p>\n

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Implementation of the PPWR<\/strong> - Preparation of documentation, registration and compliance for marketplace sales<\/span><\/h1>
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Sales on the marketplace and in e-commerce are increasingly dependent not only on price, images and the quality of the offer, but also on the compliance with regulations<\/strong>. PPWR<\/strong>, the new EU Packaging and Packaging Waste Regulation<\/strong>, changes the rules for the sale of packaged products on the European Union market.<\/p>\n

For online retailers, this means necessity<\/strong> putting documentation in order, registrations, EPR\/BDO numbers<\/strong>, packaging data and cross-border sales processes. A lack of preparation can lead to sales blockers<\/strong>, reduced visibility of offers, problems with the marketplace, control and financial penalties<\/strong>.<\/p>\n

In the agency marketplace bTOP<\/strong> we help companies prepare for the requirements PPWR<\/strong> in a practical way - not from the dry theory side, but from the perspective of real sales on Allegro, Amazon, Kaufland, eMAG, Cdiscount, Temu and other marketplace platforms.<\/p>\n

PPWR<\/strong> is a topic that is not worth putting off. If you sell products in packaging (including cardboard), send orders to customers or sell abroad, the new obligations may also apply to your company.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div>

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