{"id":3162,"date":"2025-12-05T16:12:19","date_gmt":"2025-12-05T15:12:19","guid":{"rendered":"https:\/\/btop.pl\/?p=3162"},"modified":"2026-05-27T15:13:25","modified_gmt":"2026-05-27T13:13:25","slug":"how-our-client-became-number-1-on-allegro-in-less-than-two-weeks","status":"publish","type":"post","link":"https:\/\/btop.pl\/en\/how-our-client-became-number-1-on-allegro-in-less-than-two-weeks\/","title":{"rendered":"How did our client become number 1 on Allegro in less than two weeks?"},"content":{"rendered":"

In early November, we signed a contract with a very promising client. However, there was one catch - that client largely had a Christmas assortment, the market of which had already been hustling for a good many weeks.<\/strong> Getting caught up in the Christmas shopping fever, when all the other brands had long since taken their top search engine positions in their categories, seemed impossible at first glance! We, however, remained steadfast.<\/strong><\/p>\n

Our plan was simple: launch the client on every platform where it would have clout and watch sales grow. We needed brilliant graphics and marketing strategies - and all of this was needed immediately.\u00a0<\/span><\/p>\n

Our client was a company producing gift papers. They have not sold on any marketplace before<\/strong> - into markets we had to introduce them from scratch. We opted for the giants: Allegro, Temu, Home&you, Castorama and eMAG.<\/p>\n

In addition, our cooperation included implementing the Base system and integrating it with our partner Fulfillment. In a word, service from A to Z.<\/p>\n

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We developed each product from scratch: new EANs, parameters, descriptions and images. All platforms required configuration and registration - including foreign markets. Step by step, we guided the client through all the requirements of the platforms, informing them of every formality: OSS VAT registration, KYC verification, BDO-related rules, etc....<\/p>\n

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So where did the key to success lie?<\/p>\n

Above all, during<\/strong>: how quickly we prepared the first batch of offers was a hit. The best paper designs saw the light of day in less than two weeks. We published as many as 60 offers, which, with thumbnails and precise images, reigned supreme in the category of decorative papers. However, this was a substitute for our success, which was to come soon.<\/p>\n

Each auction on Allegro consisted of a thumbnail and 8 images: with 60 bids, that's over 500 images. We persistently and cyclically developed each graphic, continually expanding the online range. So how did we create so many professional images in such a short space of time? It's simple: we relied on universal templates<\/strong>, which would build our client's brand image<\/strong>. Each photo was other<\/strong>, however, has retained same style<\/strong> - In this way, with the help of graphic tools, we created them much faster. The result? Check it out for yourself - each listing is enriched with similar graphics, of course relevant to the design of the paper being auctioned:<\/p>\n

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We also dealt with graphic design of the Allegro shop page<\/strong>. Thanks to the aesthetically pleasing banners, which we used in the subsequent promotion of the brand, our client quickly won the trust of buyers.<\/p>\n

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The icing on the cake, however, was the campaigns.<\/strong> It was thanks to them that, in just two weeks, we rocketed sales to such an extent that our client became the first choice of Allegro users in its category. With the budget we allocated to advertising, these results were more than satisfactory and are even now climbing higher.<\/p>\n

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In just two weeks, our customer sold more than 200 rolls of one design. Given that Christmas is still a long way off and certainly not everyone has thought about wrapping presents yet, we are sure that the sales results will still surprise us. According to reports in Base, the company has sold almost 2,000 rolls in more than 700 orders during the time we have been working with the client.<\/p>\n

We are also currently providing a BOK service for the client on all marketplace platforms.<\/p>\n

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If you also have an interesting product range and want to expand your horizons - our team would be happy to support you in your development. It doesn't matter whether you are already selling on the marketplace or maybe the idea is just germinating, we will introduce you to the world of ecommerce step by step! All you have to do is write!<\/p>\n

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Blog author: Nikola - bTOP Graphic Designer
\n<\/em>Date of publication: 5.12.2025r.<\/em><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"

At the start of November, we signed a contract with a very promising client. There was, however, one snag \u2013 a large proportion of this client\u2019s product range consisted of Christmas stock, for which the market had already been in full swing for several weeks. Jumping into the Christmas shopping frenzy when all the other brands had long since secured their top spots in search results within their respective categories seemed, at first glance, impossible! We, however, remained undeterred. Our plan was simple: to launch the client on every platform where they stood a chance of making an impact and watch the growth Read more <\/a><\/span><\/p>","protected":false},"author":2,"featured_media":3179,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,42],"tags":[],"class_list":["post-3162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","category-allegro"],"_links":{"self":[{"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/posts\/3162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/comments?post=3162"}],"version-history":[{"count":10,"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/posts\/3162\/revisions"}],"predecessor-version":[{"id":4157,"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/posts\/3162\/revisions\/4157"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/media\/3179"}],"wp:attachment":[{"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/media?parent=3162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/categories?post=3162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/btop.pl\/en\/wp-json\/wp\/v2\/tags?post=3162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}