{"id":4042,"date":"2026-04-21T13:15:02","date_gmt":"2026-04-21T11:15:02","guid":{"rendered":"https:\/\/btop.pl\/?p=4042"},"modified":"2026-09-04T12:04:58","modified_gmt":"2026-09-04T10:04:58","slug":"the-revolution-in-online-returns-the-cancel-button-is-becoming-a-reality","status":"publish","type":"post","link":"https:\/\/btop.pl\/en\/the-revolution-in-online-returns-the-cancel-button-is-becoming-a-reality\/","title":{"rendered":"A revolution in online returns: the \u201eCancel the contract\u201d button becomes a reality\u00a0"},"content":{"rendered":"

Significant changes are coming for the e-commerce and online financial services sector. New EU Directive<\/strong> 2023\/2673 aims to simplify the processes of cancelling online purchases and services. The most important novelty is the obligation to introduce a visible and easy-to-use withdrawal button, which is to be as accessible as the \u201eBuy Now\u201d button.<\/p>\n

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What does EU Directive 2023\/2673 cover?<\/span><\/b>\u00a0<\/span><\/p>\n

Directive 2023\/2673, sometimes referred to by experts as \u201eOmnibus 2.0\u201d, amends the rules on distance contracts. Although its main focus is financial services, it introduces key changes to the general Consumer Rights Directive (2011\/83\/EU) that will affect the broad e-commerce market.<\/span>\u00a0<\/span><\/p>\n

The main idea is to fight against the so-called 'old'.\u00a0<\/span>dark patterns<\/span><\/i>\u00a0(dark design patterns) - i.e. deliberately making it difficult for the consumer to find an option to cancel the service or return the goods.<\/span>\u00a0<\/span><\/p>\n

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Key changes for e-shops and consumers<\/span><\/b>\u00a0<\/span><\/p>\n

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  1. Mandatory \u201eWithdraw from contract\u201d button\u201d<\/span><\/b>\u00a0According to the new Article 11a of the Directive, if the trader makes it possible to conclude a contract via an online interface (website, application), he must also provide a function allowing the contract to be terminated in the same way. This function must be:<\/span>\u00a0<\/span><\/li>\n<\/ol>\n