{"id":1791536383,"date":"2026-10-09T08:59:43","date_gmt":"2026-10-09T08:59:43","guid":{"rendered":"https:\/\/btop.pl\/?p=1791536383"},"modified":"2026-10-09T13:11:35","modified_gmt":"2026-10-09T11:11:35","slug":"allegro-fiokmentes-hobbi-kiegeszitok","status":"publish","type":"post","link":"https:\/\/btop.pl\/hu\/allegro-fiokmentes-hobbi-kiegeszitok\/","title":{"rendered":"A kamp\u00e1ny ROAS-\u00e9rt\u00e9ke 3-r\u00f3l 7\u20139-re emelkedett, \u00e9s hat h\u00f3nap alatt \u201eSuper Sprzedawca\u201d min\u0151s\u00edt\u00e9st szereztem az Allegro-n."},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--style apress_row_class_15192906606adfe62455f74\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_15432162826adfe624560df hover_style_none 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class=\"btop-cs__kpis\"><div class=\"btop-cs__kpi\"><span>A kamp\u00e1ny ROAS-\u00e9rt\u00e9ke<\/span><strong>3-r\u00f3l 7\u20139-re<\/strong><\/div><div class=\"btop-cs__kpi\"><span>Havi forgalom<\/span><strong>40 \u2192 90\u2013140 ezer zloty<\/strong><\/div><div class=\"btop-cs__kpi\"><span>V\u00e1laszid\u0151<\/span><strong>2 \u00f3ra munkanapokon<\/strong><\/div><div class=\"btop-cs__kpi\"><span>Fi\u00f3k \u00e1llapota<\/span><strong>Szuper elad\u00f3<\/strong><\/div><div class=\"btop-cs__kpi\"><span>TACOS<\/span><strong>8%<\/strong><\/div><\/div>\n        <h1>A kamp\u00e1ny ROAS-\u00e9rt\u00e9ke <em>3-r\u00f3l 7\u20139-re<\/em> \u00e9s hat h\u00f3nap alatt az Allegro \u201eSzuper elad\u00f3ja\u201d lett.<\/h1>\n        <p class=\"btop-cs__lead\">40 ezer z\u0142 forgalm\u00fa fi\u00f3k, javul\u00f3 min\u0151s\u00e9g \u00e9s 3-as ROAS-\u00e9rt\u00e9k\u0171 kamp\u00e1nyok. F\u00e9l \u00e9v alatt: havi 90\u2013140 ezer z\u0142, Super Elad\u00f3, ROAS 7\u20139. Bemutatjuk, milyen sorrendben hoztuk meg a d\u00f6nt\u00e9seket, \u00e9s mit hagytunk tudatosan \u00e9rintetlen\u00fcl.<\/p>\n        <div class=\"btop-cs__meta\"><span class=\"btop-cs__tag\">2026. m\u00e1rcius 15., jelenleg<\/span><span class=\"btop-cs__tag\">Allegro<\/span><span class=\"btop-cs__tag\">Erli<\/span><span class=\"btop-cs__tag\">Ceneo<\/span><span class=\"btop-cs__tag\">Alap<\/span><span class=\"btop-cs__tag\">\u00c1lland\u00f3 \u00fcgyf\u00e9lszolg\u00e1lat<\/span><\/div>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_16166474236adfe62456dd9\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_8021237136adfe62456e64 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--wyzwanie apress_row_class_14030146696adfe624573a2\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_15734703316adfe62457430 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-wyzwanie\">\n<section class=\"btop-cs__section\">\n        <div class=\"btop-cs__cols\">\n          <div class=\"btop-cs__card\"><h3>Kih\u00edv\u00e1s<\/h3><p>Az Allegro-fi\u00f3k havi forgalma k\u00f6r\u00fclbel\u00fcl 40 ezer zloty volt. A tulajdonos mindent egyed\u00fcl int\u00e9zett, a megrendel\u00e9seket manu\u00e1lisan, rendszer n\u00e9lk\u00fcl kezelte, nem tudta id\u0151ben megv\u00e1laszolni a v\u00e1s\u00e1rl\u00f3k k\u00e9rd\u00e9seit, \u00e9s az aj\u00e1nlatok nem hoztak el\u00e9g konverzi\u00f3t ahhoz, hogy a hirdet\u00e9si kamp\u00e1nyoknak \u00e9rtelme legyen. K\u00edv\u00fclr\u0151l \u00fagy t\u0171nt, hogy a hirdet\u00e9sekkel van probl\u00e9ma; val\u00f3j\u00e1ban azonban a hirdet\u00e9sek voltak a legkisebb gond.<\/p>\n      <p>Komoly kih\u00edv\u00e1st jelentett a fi\u00f3k alacsony min\u0151s\u00e9ge, amelyet a k\u00e9sleltetett v\u00e1laszok, az Allegro keres\u0151j\u00e9t figyelmen k\u00edv\u00fcl hagy\u00f3 term\u00e9kle\u00edr\u00e1sok, valamint a kamp\u00e1ny sz\u00e9tsz\u00f3rt fel\u00e9p\u00edt\u00e9se okozott, ami miatt a ROAS 3\u20134-es szinten maradt, vagyis gyakorlatilag a j\u00f6vedelmez\u0151s\u00e9g hat\u00e1r\u00e1n.<\/p><\/div>\n          <div class=\"btop-cs__card\"><h3>Az \u00fcgyf\u00e9lr\u0151l<\/h3><p>Lengyel kereskedelmi v\u00e1llalat a hobbi-kieg\u00e9sz\u00edt\u0151k kateg\u00f3ri\u00e1j\u00e1ban. F\u0151k\u00e9nt az interneten, az Allegro, az Erli \u00e9s a Ceneo oldalakon \u00e9rt\u00e9kes\u00edt. Term\u00e9kei a k\u00f6zepes \u00e1rkateg\u00f3ri\u00e1ba tartoznak, \u00e9s az \u00e9v k\u00f6zep\u00e9n jelent\u0151s szezon\u00e1lis ingadoz\u00e1s figyelhet\u0151 meg.<\/p>\n      <p>Az egy\u00fcttm\u0171k\u00f6d\u00e9s megkezd\u00e9se el\u0151tt a tulajdonos egyed\u00fcl kezelte a fi\u00f3kj\u00e1t, rendel\u00e9skezel\u0151 rendszer \u00e9s \u00fcgyf\u00e9lszolg\u00e1lati csapat n\u00e9lk\u00fcl. Kor\u00e1bban nem vett ig\u00e9nybe piact\u00e9r-\u00fcgyn\u00f6ks\u00e9g szolg\u00e1ltat\u00e1sait.<\/p><\/div>\n        <\/div>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_16318701866adfe624576f3\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_4952736736adfe62457779 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--decyzja-1 apress_row_class_16647395836adfe62457a34\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_8625036716adfe62457ac8 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-decyzja-1\">\n<section class=\"btop-cs__section\">\n        <p class=\"btop-cs__eyebrow\">Mit tett\u00fcnk<\/p>\n        <h2>Azok a d\u00f6nt\u00e9sek, amelyek eld\u00f6nt\u00f6tt\u00e9k az eredm\u00e9nyt.<\/h2>\n        <div class=\"btop-cs__step\">\n          <span class=\"btop-cs__no\">01. SZ\u00c1M\u00da HAT\u00c1ROZAT<\/span>\n          <h3>Bevezett\u00fck a Base rendszert a Fakturownia-val val\u00f3 integr\u00e1ci\u00f3val<\/h3>\n          <p>A megrendel\u00e9sek, a sz\u00e1ll\u00edt\u00e1si \u00e1llapotok \u00e9s a vev\u0151kkel val\u00f3 kommunik\u00e1ci\u00f3 manu\u00e1lisan zajlott; rendszer n\u00e9lk\u00fcl ez munkaig\u00e9nyes \u00e9s hibalehet\u0151s\u00e9gekkel j\u00e1r, amelyek k\u00e9s\u0151bb rontj\u00e1k a fi\u00f3k min\u0151s\u00e9g\u00e9t. A Base-t v\u00e1lasztottuk, mert ennek az \u00fcgyf\u00e9lnek a m\u00e9rete miatt nincs kock\u00e1zata annak, hogy az Enterprise csomagra kelljen \u00e1tt\u00e9rni, \u00e9s a j\u00f6v\u0151beli platformok (a tervezett Decathlon) is ugyanahhoz az integr\u00e1ci\u00f3hoz csatlakozhatnak \u00e1talak\u00edt\u00e1s n\u00e9lk\u00fcl.<\/p>\n      <p>A sz\u00e1ml\u00e1z\u00e1si rendszer maradt az alapvet\u0151 k\u00f6nyvel\u00e9si eszk\u00f6z. A Base a megrendel\u00e9sek adatait tov\u00e1bb\u00edtja a rendszerbe, nem pedig felv\u00e1ltja azt.<\/p>\n          <div class=\"btop-cs__nie\"><strong>Mit nem tett\u00fcnk meg<\/strong>A Base-ben nem vezett\u00fck be a rakt\u00e1rkezel\u00e9st. Az \u00fcgyf\u00e9l a Fakturowni programban vezeti a rakt\u00e1r\u00e1t, \u00e9s tudja, hogyan kell haszn\u00e1lni; ennek a funkci\u00f3nak a duplik\u00e1l\u00e1sa k\u00e9t egym\u00e1st\u00f3l elt\u00e9r\u0151 rakt\u00e1rk\u00e9szlet-\u00e1llapotot eredm\u00e9nyezne, \u00e9s id\u0151vesztes\u00e9get jelentene a szinkroniz\u00e1l\u00e1s miatt.<\/div>\n        <\/div>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_16841457926adfe62457dec\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_10575491616adfe62457e77 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--decyzja-2 apress_row_class_4855800676adfe624581f4\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_2989118876adfe624582b5 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-decyzja-2\">\n<section class=\"btop-cs__section\">\n        \n        <div class=\"btop-cs__step\">\n          <span class=\"btop-cs__no\">02. SZ\u00c1M\u00da HAT\u00c1ROZAT<\/span>\n          <h3>\u00c1tv\u00e1llaltuk az Allegro \u00fczeneteinek teljes kezel\u00e9s\u00e9t<\/h3>\n          <p>A fi\u00f3k min\u0151s\u00e9ge szenvedett a v\u00e1s\u00e1rl\u00f3knak adott k\u00e9sedelmes v\u00e1laszok miatt. Munkanapokon 3 \u00f3r\u00e1s SLA-t t\u0171zt\u00fcnk ki c\u00e9lul, a gyakorlatban azonban az \u00e1tlag 2 \u00f3ra k\u00f6r\u00fcl mozog. Az \u00fcgyf\u00e9lnek nem kellett teljes munkaid\u0151ben alkalmazottat felvennie, \u00e9s amikor a fi\u00f3k \u00e1talak\u00edt\u00e1sa ut\u00e1n a megrendel\u00e9sek sz\u00e1ma n\u00f6vekedni kezdett, er\u0151forr\u00e1sait a rakt\u00e1r \u00fczemeltet\u00e9s\u00e9re \u00f6sszpontos\u00edthatta.<\/p>\n          <div class=\"btop-cs__nie\"><strong>Mit nem tett\u00fcnk meg<\/strong>Nem \u00e1ll\u00edtottunk ki sz\u00e1mlakorrekci\u00f3kat, \u00e9s nem utaltunk vissza p\u00e9nzt; az \u00fcgyf\u00e9l t\u0151l\u00fcnk kap utas\u00edt\u00e1sokat, \u00e9s a p\u00e9nz\u00fcgyi m\u0171veleteket saj\u00e1t maga hajtja v\u00e9gre. Ez egy sz\u00e1nd\u00e9kos hat\u00e1rvonal: a vev\u0151kkel val\u00f3 kommunik\u00e1ci\u00f3 a mi oldalunkon zajlik, a p\u00e9nz \u00e9s a k\u00f6nyvel\u00e9si dokumentumok pedig az \u00fcgyf\u00e9l oldal\u00e1n.<\/div>\n        <\/div>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_7058550416adfe6245874f\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_14830107676adfe62458815 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--decyzja-3 apress_row_class_13854013616adfe62458c21\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_4831638496adfe62458cf9 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-decyzja-3\">\n<section class=\"btop-cs__section\">\n        \n        <div class=\"btop-cs__step\">\n          <span class=\"btop-cs__no\">03. SZ\u00c1M\u00da HAT\u00c1ROZAT<\/span>\n          <h3>\u00c1talak\u00edtottuk az aj\u00e1nlatokat: c\u00edmeket, tulajdons\u00e1gokat, le\u00edr\u00e1sokat \u00e9s miniat\u0171r\u00f6ket<\/h3>\n          <p>Az aj\u00e1nlatok nem eredm\u00e9nyeztek konverzi\u00f3t, a kamp\u00e1nyok pedig felem\u00e9sztett\u00e9k a k\u00f6lts\u00e9gkeretet, mert a term\u00e9kle\u00edr\u00e1sokat az Allegro keres\u0151j\u00e9nek figyelembev\u00e9tele n\u00e9lk\u00fcl k\u00e9sz\u00edtett\u00e9k el. A c\u00edmeket a kulcsszavakhoz igaz\u00edtottuk, kieg\u00e9sz\u00edtett\u00fck az attrib\u00fatumokat, a le\u00edr\u00e1sokat szakaszokra bontva \u00e1t\u00edrtuk, \u00e9s jav\u00edtottunk a fot\u00f3kon.<\/p>\n      <p>A legfontosabbak a miniat\u0171r\u00f6k \u00e9s a c\u00edmek voltak, ezek d\u00f6ntik el, hogy valaki egy\u00e1ltal\u00e1n r\u00e1kattint-e az aj\u00e1nlatra az eredm\u00e9nylist\u00e1ban. A t\u00f6bbi elem csak akkor j\u00f6n j\u00e1t\u00e9kba, ha az \u00fcgyf\u00e9l m\u00e1r bel\u00e9pett az oldalra.<\/p>\n          <div class=\"btop-cs__nie\"><strong>Mit nem tett\u00fcnk meg<\/strong>Nem t\u00e1vol\u00edtottuk el azokat a hirdet\u00e9seket, amelyek rosszul fogytak. A hirdet\u00e9s elt\u00e1vol\u00edt\u00e1sa az elad\u00e1si el\u0151zm\u00e9nyek, az \u00e9rt\u00e9kel\u00e9sek \u00e9s az a id\u0151 elveszt\u00e9s\u00e9t jelenti, amelyet a hirdet\u00e9s az Allegro algoritmus\u00e1ban t\u00f6lt\u00f6tt. A t\u00f6rl\u00e9s helyett ink\u00e1bb optimaliz\u00e1ltunk.<\/div>\n        <\/div>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_18716023636adfe6245913d\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_17327712896adfe62459208 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--decyzja-4 apress_row_class_3020208696adfe6245967f\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_17826315516adfe6245974f hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-decyzja-4\">\n<section class=\"btop-cs__section\">\n        \n        <div class=\"btop-cs__step\">\n          <span class=\"btop-cs__no\">04. SZ\u00c1M\u00da HAT\u00c1ROZAT<\/span>\n          <h3>\u00c1talak\u00edtottuk az Allegro Ads kamp\u00e1ny fel\u00e9p\u00edt\u00e9s\u00e9t<\/h3>\n          <p>A kor\u00e1bbi kamp\u00e1nyok sz\u00e9tsz\u00f3rtak voltak, egy\u00e9rtelm\u0171 feloszt\u00e1s n\u00e9lk\u00fcl. \u00daj strukt\u00far\u00e1t hoztunk l\u00e9tre, amely a haszonkulcs \u00e9s a kateg\u00f3ri\u00e1k szerinti szegment\u00e1ci\u00f3t tartalmazza, k\u00fcl\u00f6n k\u00f6lts\u00e9gvet\u00e9ssel a magas haszonkulcs\u00fa term\u00e9kek sz\u00e1m\u00e1ra, \u00e9s k\u00fcl\u00f6n a tesztelt kateg\u00f3ri\u00e1k sz\u00e1m\u00e1ra. A hirdet\u00e9si \u00e1rakat \u00f3r\u00e1nk\u00e9nt \u00e9s a h\u00e9t napjai szerint optimaliz\u00e1ljuk a t\u00e9nyleges konverzi\u00f3k alapj\u00e1n.<\/p>\n      <p>A ROAS a TACOS 8% eset\u00e9n 3\u20134-r\u0151l 7\u20139-re emelkedett.<\/p>\n          <div class=\"btop-cs__nie\"><strong>Mit nem tett\u00fcnk meg<\/strong>Nem ind\u00edtottunk hirdet\u00e9seket a r\u00e9gi, nem optimaliz\u00e1lt aj\u00e1nlatokra. Am\u00edg a term\u00e9koldal nem eredm\u00e9nyez konverzi\u00f3t, az Ads-re k\u00f6lt\u00f6tt minden zloty p\u00e9nzkidob\u00e1s; a hirdet\u00e9s nem jav\u00edtja a term\u00e9koldalt, csup\u00e1n n\u00e9pszer\u0171s\u00edti azt.<\/div>\n        <\/div>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_18018001726adfe62459c42\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_7740355626adfe62459d0b hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--etapy apress_row_class_8247274996adfe6245a167\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_3763037706adfe6245a22e hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-etapy\">\n<section class=\"btop-cs__section\">\n        <p class=\"btop-cs__eyebrow\">Lefoly\u00e1s<\/p>\n        <h2>A legfontosabb l\u00e9p\u00e9sek.<\/h2>\n        <ol class=\"btop-cs__timeline\">\n          <li>\n            <span class=\"btop-cs__when\">2026. m\u00e1rcius<\/span>\n            <strong>Audit \u00e9s diagn\u00f3zis<\/strong>\n            A fi\u00f3k, a kamp\u00e1nyok \u00e9s a folyamatok \u00e1ttekint\u00e9se. A fi\u00f3k alacsony sz\u00ednvonal\u00e1t a k\u00e9sedelmes v\u00e1laszok, a keres\u0151motorra nem optimaliz\u00e1lt term\u00e9koldalak, valamint a sz\u00e9tsz\u00f3rt kamp\u00e1nystrukt\u00fara okozta, amelynek ROAS-\u00e9rt\u00e9ke 3\u20134 volt.\n          <\/li>\n          <li>\n            <span class=\"btop-cs__when\">2026. m\u00e1rcius, \u00e1prilis<\/span>\n            <strong>A Base bevezet\u00e9se \u00e9s az \u00fczemeltet\u00e9s \u00e1tv\u00e9tele<\/strong>\n            A Fakturowni-val integr\u00e1lt rendel\u00e9skezel\u0151 rendszer \u00fczembe helyez\u00e9se. Az Allegro-n megjelen\u0151 \u00fczenetek \u00e1tv\u00e9tele, az els\u0151 3 \u00f3r\u00e1s SLA munkanapokon.\n          <\/li>\n          <li>\n            <span class=\"btop-cs__when\">2026. \u00e1prilis, m\u00e1jus<\/span>\n            <strong>Az aj\u00e1nlatok \u00e1talak\u00edt\u00e1sa<\/strong>\n            Kifejez\u00e9sekhez tartoz\u00f3 c\u00edmek, teljes attrib\u00fatumk\u00e9szlet, szakaszok le\u00edr\u00e1sai, \u00faj miniat\u0171r\u00f6k. A v\u00e1ltoztat\u00e1sokat k\u00f6vet\u0151 els\u0151 teljes h\u00f3napban a forgalom k\u00f6r\u00fclbel\u00fcl 110 ezer z\u0142 volt, m\u00e1jusban pedig 138 ezer.\n          <\/li>\n          <li>\n            <span class=\"btop-cs__when\">2026. m\u00e1jus<\/span>\n            <strong>Az Allegro Ads kamp\u00e1ny \u00faj fel\u00e9p\u00edt\u00e9se<\/strong>\n            Szegment\u00e1l\u00e1s \u00e1rr\u00e9s \u00e9s kateg\u00f3ria szerint, \u00f3r\u00e1nk\u00e9nti \u00e9s h\u00e9t naponk\u00e9nti d\u00edjak. A ROAS emelkedni kezd.\n          <\/li>\n          <li>\n            <span class=\"btop-cs__when\">2026. j\u00fanius<\/span>\n            <strong>Szezon\u00e1lis m\u00e9lypont<\/strong>\n            A forgalom 138 ezer zlotyr\u00f3l k\u00f6r\u00fclbel\u00fcl 90 ezer zlotyra cs\u00f6kkent, ami \u00f6sszhangban \u00e1ll a hobbi-kieg\u00e9sz\u00edt\u0151k \u00e1gazat\u00e1nak szezonalit\u00e1s\u00e1val. A g\u00f6rbe a keresletre reag\u00e1l, nem pedig a sz\u00e1ml\u00e1n v\u00e9gzett munk\u00e1ra.\n          <\/li>\n          <li>\n            <span class=\"btop-cs__when\">2026. j\u00falius, jelenleg<\/span>\n            <strong>Folyamatos \u00fczemeltet\u00e9s \u00e9s \u00e1lland\u00f3 optimaliz\u00e1l\u00e1s<\/strong>\n            Havi 90\u2013140 ezer zloty stabil bev\u00e9tel, a \u201eSuper Sprzedawca\u201d st\u00e1tusz meg\u0151rz\u00e9se, a tervek szerint a Decathlon piacra l\u00e9p\u00e9s a megl\u00e9v\u0151 Base-integr\u00e1ci\u00f3n kereszt\u00fcl.\n          <\/li>\n        <\/ol>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_4136689326adfe6245a6bd\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_12586066536adfe6245a74d hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--wykres apress_row_class_3678676846adfe6245ab1f\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_8936106676adfe6245abaf hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-wykres\">\n<section class=\"btop-cs__section\">\n        <p class=\"btop-cs__eyebrow\">Eredm\u00e9nyek<\/p>\n        <h2>Havi megrendel\u00e9sek \u00e9rt\u00e9ke, Allegro.<\/h2>\n      <div class=\"btop-cs__chart\">\n        <svg viewbox=\"0 0 760 334\" role=\"img\" aria-label=\"Oszlopdiagram: Havi megrendel\u00e9sek \u00e9rt\u00e9ke, Allegro, forgalom ezer zlotyban \u00b7 2026. Sorozat: Allegro, megrendel\u00e9sek \u00e9rt\u00e9ke.\">\n          <g stroke=\"#dce7ee\" stroke-width=\"1\"><line x1=\"64\" y1=\"262\" x2=\"744\" y2=\"262\"\/><line x1=\"64\" y1=\"201.5\" x2=\"744\" y2=\"201.5\"\/><line x1=\"64\" y1=\"141\" x2=\"744\" y2=\"141\"\/><line x1=\"64\" y1=\"80.5\" x2=\"744\" y2=\"80.5\"\/><line x1=\"64\" y1=\"20\" x2=\"744\" y2=\"20\"\/><\/g>\n          <g class=\"btop-cs__axis\" text-anchor=\"end\"><text x=\"54\" y=\"266\">0<\/text><text x=\"54\" y=\"205.5\">37,5<\/text><text x=\"54\" y=\"145\">75<\/text><text x=\"54\" y=\"84.5\">112,5<\/text><text x=\"54\" y=\"24\">150<\/text><\/g>\n          <g fill=\"#42b1e6\"><rect x=\"87.8\" y=\"197.5\" width=\"28.0\" height=\"64.5\" rx=\"3\"\/><rect x=\"163.3\" y=\"221.7\" width=\"28.0\" height=\"40.3\" rx=\"3\"\/><rect x=\"238.9\" y=\"197.5\" width=\"28.0\" height=\"64.5\" rx=\"3\"\/><rect x=\"314.4\" y=\"84.5\" width=\"28.0\" height=\"177.5\" rx=\"3\"\/><rect x=\"390.0\" y=\"39.4\" width=\"28.0\" height=\"222.6\" rx=\"3\"\/><rect x=\"465.6\" y=\"108.7\" width=\"28.0\" height=\"153.3\" rx=\"3\"\/><rect x=\"541.1\" y=\"68.4\" width=\"28.0\" height=\"193.6\" rx=\"3\"\/><rect x=\"616.7\" y=\"84.5\" width=\"28.0\" height=\"177.5\" rx=\"3\"\/><rect x=\"692.2\" y=\"116.8\" width=\"28.0\" height=\"145.2\" rx=\"3\"\/><\/g>\n          <g class=\"btop-cs__axis\" text-anchor=\"middle\"><text x=\"101.8\" y=\"284\">I<\/text><text x=\"177.3\" y=\"284\">II.<\/text><text x=\"252.9\" y=\"284\">III.<\/text><text x=\"328.4\" y=\"284\">IV.<\/text><text x=\"404.0\" y=\"284\">V<\/text><text x=\"479.6\" y=\"284\">VI.<\/text><text x=\"555.1\" y=\"284\">VII.<\/text><text x=\"630.7\" y=\"284\">VIII.<\/text><text x=\"706.2\" y=\"284\">IX.<\/text><\/g>\n          <text class=\"btop-cs__axis\" x=\"64\" y=\"328\">forgalom ezer zlotyban \u00b7 2026<\/text>\n        <\/svg>\n        <div class=\"btop-cs__legend\"><span><i style=\"background:#42b1e6\"><\/i>Allegro, a megrendel\u00e9sek \u00e9rt\u00e9ke<\/span><\/div>\n      <\/div>\n        <p class=\"btop-cs__note\">Adatok az Allegro panelb\u0151l. Janu\u00e1r \u00e9s febru\u00e1r: az egy\u00fcttm\u0171k\u00f6d\u00e9s megkezd\u00e9se el\u0151tti \u00e1llapot (a fi\u00f3kot a tulajdonos saj\u00e1t maga kezelte). Az egy\u00fcttm\u0171k\u00f6d\u00e9s m\u00e1rcius k\u00f6zep\u00e9n kezd\u0151dik; a v\u00e1ltoz\u00e1sok ut\u00e1ni teljes h\u00f3napok \u00e1prilis \u00e9s az azt k\u00f6vet\u0151 h\u00f3napok. Okt\u00f3ber nem szerepel, mivel nem teljes h\u00f3nap.<\/p>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_11876715336adfe6245b03f\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_5544131176adfe6245b10a hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--tabela apress_row_class_1962368576adfe6245b5db\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_7575209086adfe6245b6aa hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-tabela\">\n<section class=\"btop-cs__section\">\n        <h2>El\u0151tte \u00e9s ut\u00e1na: a fi\u00f3k legfontosabb mutat\u00f3i.<\/h2>\n        <div class=\"btop-cs__wrap\">\n          <table>\n            <thead><tr><th>Adatlap<\/th><th>2026. m\u00e1rcius (kezd\u00e9s)<\/th><th>2026. szeptember<\/th><th>V\u00e1ltoz\u00e1s<\/th><\/tr><\/thead>\n            <tbody><tr><td>Havi forgalom (Allegro)<\/td><td>~40 000 z\u0142<\/td><td>90 000\u2013140 000 zloty<\/td><td>\u2248 \u00d72, \u00d73<\/td><\/tr><tr><td>A kamp\u00e1ny ROAS-\u00e9rt\u00e9ke<\/td><td>3-4<\/td><td>7-9<\/td><td>\u2248 \u00d72<\/td><\/tr><tr><td>TACOS<\/td><td>nem m\u00e9rt<\/td><td>8%<\/td><td>,<\/td><\/tr><tr><td>Az \u00fczenetekre adott v\u00e1lasz ideje<\/td><td>k\u00e9sedelem vagy hi\u00e1ny<\/td><td>2 \u00f3ra munkanapokon (SLA: 3 \u00f3ra)<\/td><td>,<\/td><\/tr><tr><td>Fi\u00f3k \u00e1llapota<\/td><td>rossz min\u0151s\u00e9g<\/td><td>Szuper elad\u00f3<\/td><td>,<\/td><\/tr><\/tbody>\n          <\/table>\n        <\/div>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_left wpb_content_element\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"689\" src=\"https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-10-8-o-20.50.42-scaled.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"K\u00e9perny\u0151k\u00e9p: 2026. okt\u00f3ber 8., 20:50:42\" srcset=\"https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-10-8-o-20.50.42-scaled.png 2560w, https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-10-8-o-20.50.42-768x207.png 768w, https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-10-8-o-20.50.42-1536x413.png 1536w, https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-10-8-o-20.50.42-2048x551.png 2048w, https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-10-8-o-20.50.42-18x5.png 18w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_15327612146adfe6245c030\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_13413204276adfe6245c0e5 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--podsumowanie apress_row_class_20324186826adfe6245c604\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_5080201956adfe6245c6a5 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-podsumowanie\">\n<section class=\"btop-cs__section\">\n        <h2>Hogyan csin\u00e1ltuk.<\/h2>\n        <p>El\u0151sz\u00f6r a munkamenetet rendezt\u00fck el, nem a hirdet\u00e9seket. A Base \u00e1tvette a megrendel\u00e9sek kezel\u00e9s\u00e9t a tulajdonost\u00f3l, az \u00fczenetek kezel\u00e9s\u00e9nek \u00e1tv\u00e9tele jav\u00edtotta a fi\u00f3k min\u0151s\u00e9g\u00e9t, az \u00e1talak\u00edtott aj\u00e1nlatok elkezdtek konvert\u00e1lni, \u00e9s csak ezut\u00e1n indult be a kamp\u00e1ny \u00e1talak\u00edt\u00e1sa. A ROAS nem az\u00e9rt dupl\u00e1z\u00f3dott meg, mert t\u00f6bb hirdet\u00e9st k\u00e9sz\u00edtett\u00fcnk, hanem az\u00e9rt, mert a hirdet\u00e9sek m\u00e1r nem egy hib\u00e1s fi\u00f3kon futottak. F\u00e9l \u00e9v alatt a fi\u00f3k forgalma 40 ezer zlotyr\u00f3l \u00e9s 3-as ROAS-r\u00f3l stabil 90\u2013140 ezer zloty havi forgalomra \u00e9s 7\u20139-es ROAS-ra emelkedett, mik\u00f6zben meg\u0151rizte a \u201eSzuper Elad\u00f3\u201d st\u00e1tuszt.<\/p>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_10698295586adfe6245cba7\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_396916236adfe6245cc73 hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--powtarzalnosc apress_row_class_1516555916adfe6245d1b8\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_10662923836adfe6245d27a hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-powtarzalnosc\">\n<section class=\"btop-cs__section\">\n        <p class=\"btop-cs__eyebrow\">Ism\u00e9telhet\u0151s\u00e9g<\/p>\n        <h2>Mi\u00e9rt gondoljuk, hogy ez nem v\u00e9letlen volt?.<\/h2>\n        <div class=\"btop-cs__grid3\"><div class=\"btop-cs__card\"><h3>A sorrend fontos<\/h3><p>El\u0151sz\u00f6r jav\u00edtsd ki a fi\u00f3k \u00e9s a hirdet\u00e9sek min\u0151s\u00e9g\u00e9t, csak ut\u00e1na foglalkozz a hirdet\u00e9sekkel. Ha a hirdet\u00e9si k\u00f6lts\u00e9gvet\u00e9st egy alacsony min\u0151s\u00e9g\u0171 fi\u00f3kba \u00e9s gyenge term\u00e9koldalakba fekteted, az p\u00e9nzpazarl\u00e1s: az algoritmus cs\u00f6kkenti a rosszul konvert\u00e1l\u00f3 hirdet\u00e9sek l\u00e1that\u00f3s\u00e1g\u00e1t, \u00e9s az Ads-b\u0151l sz\u00e1rmaz\u00f3 minden zloty kev\u00e9sb\u00e9 hat\u00e9kony.<\/p><\/div><div class=\"btop-cs__card\"><h3>A befogadott tartalom hat\u00e1rai<\/h3><p>A vev\u0151kkel val\u00f3 kommunik\u00e1ci\u00f3 a mi feladatunk, a p\u00e9nz\u00fcgyek \u00e9s a k\u00f6nyvel\u00e9si dokumentumok pedig az \u00fcgyf\u00e9l feladata. Ez a vil\u00e1gos hat\u00e1r mindk\u00e9t felet v\u00e9di: nem v\u00e1llalunk olyan feladatokat, amelyekkel az \u00fcgyf\u00e9l m\u00e1r rendelkezik, \u00e9s nem v\u00e1llalunk olyan p\u00e9nz\u00fcgyi felel\u0151ss\u00e9get, amely az \u00fcgyf\u00e9l sz\u00e1ml\u00e1j\u00e1n kell maradnia.<\/p><\/div><div class=\"btop-cs__card\"><h3>Az \u00e9rt\u00e9kel\u00e9sek \u00e9s a v\u00e1laszad\u00e1si id\u0151k olyan t\u00e9nyez\u0151k, amelyek nem jelennek meg a t\u00e1bl\u00e1zatban<\/h3><p>A \u201eSzuper elad\u00f3\u201d min\u0151s\u00edt\u00e9s \u00e9s az \u00fczenetekre val\u00f3 gyors reag\u00e1l\u00e1s nem csup\u00e1n l\u00e1tszat: az Allegro ezeket a jelz\u0151ket el\u0151nyben r\u00e9szes\u00edti a keres\u0151ben. Ugyanaz az aj\u00e1nlat ugyanazon c\u00edmmel elt\u00e9r\u0151 eredm\u00e9nyeket hoz egy magas \u00e9s egy alacsony min\u0151s\u00e9g\u0171 fi\u00f3k eset\u00e9ben.<\/p><\/div><\/div>\n        <p class=\"btop-cs__note\"><strong>Amit ez az eset nem bizony\u00edt:<\/strong> Ez nem bizony\u00edtja, hogy maga a rendszer (Base) elegend\u0151 lenne. Az aj\u00e1nlatok \u00e1talak\u00edt\u00e1sa \u00e9s az \u00fczenetkezel\u00e9s \u00e1tv\u00e9tele n\u00e9lk\u00fcl az eszk\u00f6z \u00f6nmag\u00e1ban nem n\u00f6veli a forgalmat; a n\u00e9gy d\u00f6nt\u00e9s mindegyike sz\u00fcks\u00e9ges volt ahhoz, hogy a t\u00f6bbi is m\u0171k\u00f6d\u00e9sbe l\u00e9pjen.<\/p>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid apress_row_class_9421334656adfe6245d7e1\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_13253433266adfe6245d87f hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-row-text-color=\"dark\" style=\" \" class=\"vc_row wpb_row zolo_wpb_row vc_row-fluid btop-cs-row btop-cs-row--cta apress_row_class_7593768986adfe6245dd50\"><div class=\"zolo-container zolo_vc_container\"><div class=\"vc_row apcore_vc_row\"><div class=\"wpb_column vc_column_container vc_col-sm-12 apress_col_id_20015212286adfe6245ddfa hover_style_none responsive_block_default\"><div class=\"layer vc_column-inner\"  ><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_raw_code wpb_raw_html wpb_content_element btop-cs-raw\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"btop-cs btop-cs--row\" id=\"allegro-ratowanie-konta-akcesoria-hobbystyczne-cta\">\n<section class=\"btop-cs__section\">\n        <div class=\"btop-cs__cta\">\n          <h2>Van egy Allegro-fi\u00f3kod, amely alacsony forgalom miatt nem fejl\u0151dik?<\/h2>\n          <p>Kezdj\u00fck az auditot. Megmutatjuk, mi nem m\u0171k\u00f6dik, \u00e9s milyen sorrendben kell kijav\u00edtani, m\u00e9g akkor is, ha az lesz a k\u00f6vetkeztet\u00e9s, hogy el\u0151sz\u00f6r az adatokat \u00e9s az \u00fcgyint\u00e9z\u00e9st kell rendbe hozni, \u00e9s csak ut\u00e1na t\u00e9rhet\u00fcnk vissza a hirdet\u00e9sekhez.<\/p>\n          <a class=\"btop-cs__btn\" href=\"https:\/\/btop.pl\/hu\/vegye-fel-velunk-a-kapcsolatot\/\">Besz\u00e9lj\u00fcnk a fi\u00f3kodr\u00f3l<\/a>\n        <\/div>\n      <\/section>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>40 ezer z\u0142 forgalm\u00fa fi\u00f3k, javul\u00f3 min\u0151s\u00e9g \u00e9s 3-as ROAS-\u00e9rt\u00e9k\u0171 kamp\u00e1nyok. F\u00e9l \u00e9v alatt: havi 90\u2013140 ezer z\u0142, Super Elad\u00f3, ROAS 7\u20139. Bemutatjuk, milyen sorrendben hoztuk meg a d\u00f6nt\u00e9seket, \u00e9s mit hagytunk tudatosan \u00e9rintetlen\u00fcl.<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100],"tags":[],"class_list":["post-1791536383","post","type-post","status-publish","format-standard","hentry","category-case-studies"],"_links":{"self":[{"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/posts\/1791536383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/comments?post=1791536383"}],"version-history":[{"count":5,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/posts\/1791536383\/revisions"}],"predecessor-version":[{"id":1791541776,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/posts\/1791536383\/revisions\/1791541776"}],"wp:attachment":[{"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/media?parent=1791536383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/categories?post=1791536383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/tags?post=1791536383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}