{"id":1791541796,"date":"2026-10-13T10:02:02","date_gmt":"2026-10-13T08:02:02","guid":{"rendered":"https:\/\/btop.pl\/?p=1791541796"},"modified":"2026-10-13T10:05:34","modified_gmt":"2026-10-13T08:05:34","slug":"hogyan-lehet-ertekesiteni-az-emag-marketplace-en-romaniaban-magyarorszagon-es-bulgariaban-lepesrol-lepesre","status":"publish","type":"post","link":"https:\/\/btop.pl\/hu\/hogyan-lehet-ertekesiteni-az-emag-marketplace-en-romaniaban-magyarorszagon-es-bulgariaban-lepesrol-lepesre\/","title":{"rendered":"Hogyan lehet \u00e9rt\u00e9kes\u00edteni az eMAG Marketplace-en? Rom\u00e1nia, Magyarorsz\u00e1g \u00e9s Bulg\u00e1ria \u2013 l\u00e9p\u00e9sr\u0151l l\u00e9p\u00e9sre\u00a0"},"content":{"rendered":"<p><span data-contrast=\"auto\">Az eMAG Marketplace lehet\u0151v\u00e9 teszi a lengyel v\u00e1llalatok sz\u00e1m\u00e1ra, hogy h\u00e1rom fontos k\u00f6z\u00e9p-kelet-eur\u00f3pai piacon \u2013 Rom\u00e1ni\u00e1ban, Magyarorsz\u00e1gon \u00e9s Bulg\u00e1ri\u00e1ban \u2013 \u00e9rt\u00e9kes\u00edts\u00e9k term\u00e9keiket. Az elad\u00f3k sz\u00e1m\u00e1ra ez azt jelenti, hogy egyetlen \u00f6kosziszt\u00e9ma keretein bel\u00fcl b\u0151v\u00edthetik k\u00fclf\u00f6ldi \u00e9rt\u00e9kes\u00edt\u00e9s\u00fcket, de a fi\u00f3k l\u00e9trehoz\u00e1sa \u00f6nmag\u00e1ban nem elegend\u0151. El kell k\u00e9sz\u00edteni a c\u00e9g dokumentumait, a term\u00e9kkatal\u00f3gust, a helyes \u00e1rakat, az aj\u00e1nlatok helyi nyelv\u0171 v\u00e1ltozat\u00e1t, a logisztik\u00e1t, valamint a rakt\u00e1rk\u00e9szletek szinkroniz\u00e1l\u00e1s\u00e1nak m\u00f3dj\u00e1t.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG legnagyobb el\u0151nye a Cross-Border modell alkalmaz\u00e1s\u00e1nak lehet\u0151s\u00e9ge. Az elad\u00f3 kiterjesztheti \u00e9rt\u00e9kes\u00edt\u00e9s\u00e9t tov\u00e1bbi orsz\u00e1gokra an\u00e9lk\u00fcl, hogy minden egyes piacra k\u00fcl\u00f6n folyamatokat kellene fel\u00e9p\u00edtenie a semmib\u0151l. A gyakorlatban azonban tov\u00e1bbra is k\u00fcl\u00f6n kell \u00e9rt\u00e9kelni a term\u00e9kek j\u00f6vedelmez\u0151s\u00e9g\u00e9t, a sz\u00e1ll\u00edt\u00e1si k\u00f6lts\u00e9geket, a versenyt \u00e9s az \u00e1rszintet Rom\u00e1ni\u00e1ban, Magyarorsz\u00e1gon \u00e9s Bulg\u00e1ri\u00e1ban.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote><p><b><span data-contrast=\"none\">A bTOP szak\u00e9rt\u0151j\u00e9nek v\u00e9lem\u00e9nye<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\"><br \/>\n<\/span><i><span data-contrast=\"auto\">Az eMAG-ot \u00e9rdemes region\u00e1lis projektk\u00e9nt kezelni. El\u0151sz\u00f6r megfelel\u0151en elind\u00edtjuk az alap piacot, rendbe hozzuk a term\u00e9kv\u00e1laszt\u00e9kot, az \u00e1rakat \u00e9s a logisztik\u00e1t, \u00e9s csak ezut\u00e1n terjesztj\u00fck ki az \u00e9rt\u00e9kes\u00edt\u00e9st tov\u00e1bbi orsz\u00e1gokra. A legt\u00f6bb probl\u00e9ma akkor mer\u00fcl fel, amikor az elad\u00f3 h\u00e1rom piacot pr\u00f3b\u00e1l egyszerre elind\u00edtani el\u0151k\u00e9sz\u00edtett adatstrukt\u00fara \u00e9s \u00e1rr\u00e9s-ellen\u0151rz\u00e9s n\u00e9lk\u00fcl.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Mi az eMAG Marketplace?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG egy K\u00f6z\u00e9p- \u00e9s Kelet-Eur\u00f3p\u00e1ban m\u0171k\u00f6d\u0151 marketplace-platform. A k\u00fcls\u0151 elad\u00f3k az eMAG saj\u00e1t k\u00edn\u00e1lata mellett is k\u00f6zz\u00e9tehetik term\u00e9keiket, \u00e9s el\u00e9rhetik a weboldal helyi verzi\u00f3it haszn\u00e1l\u00f3 \u00fcgyfeleket. A lengyel v\u00e1llalatok sz\u00e1m\u00e1ra az eMAG.ro, az eMAG.hu \u00e9s az eMAG.bg a legfontosabb.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">eMAG.ro \u2013 Rom\u00e1nia, az eMAG legnagyobb \u00e9s legfejlettebb piaca.<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">eMAG.hu \u2013 Magyarorsz\u00e1g: \u00f6n\u00e1ll\u00f3 piac helyi p\u00e9nznemmel, \u00e1rakkal \u00e9s versennyel.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">eMAG.bg \u2013 Bulg\u00e1ria, a Cross-Border modellben el\u00e9rhet\u0151 \u00fajabb piac.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">A Cross-Border lehet\u0151v\u00e9 teszi az aj\u00e1nlatok kezel\u00e9s\u00e9nek r\u00e9szleges k\u00f6zpontos\u00edt\u00e1s\u00e1t, de ez nem jelenti azt, hogy mindh\u00e1rom orsz\u00e1got azonos m\u00f3don kellene ir\u00e1ny\u00edtani. Ugyanazon term\u00e9k minim\u00e1lis \u00e1ra, a kateg\u00f3ria vonzereje \u00e9s a sz\u00e1ll\u00edt\u00e1si k\u00f6lts\u00e9gek orsz\u00e1gonk\u00e9nt elt\u00e9r\u0151ek lehetnek.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1791541801\" src=\"https:\/\/btop.pl\/wp-content\/uploads\/zdj-2-11.jpg\" alt=\"\" width=\"1310\" height=\"822\" srcset=\"https:\/\/btop.pl\/wp-content\/uploads\/zdj-2-11.jpg 1310w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-2-11-768x482.jpg 768w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-2-11-18x12.jpg 18w\" sizes=\"auto, (max-width: 1310px) 100vw, 1310px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Kinek \u00e9rdemes az eMAG-on \u00e9rt\u00e9kes\u00edteni?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG k\u00fcl\u00f6n\u00f6sen azoknak a v\u00e1llalatoknak jelent \u00e9rdekes lehet\u0151s\u00e9get, amelyek be akarnak l\u00e9pni a k\u00f6z\u00e9p-kelet-eur\u00f3pai piacokra an\u00e9lk\u00fcl, hogy minden orsz\u00e1gban saj\u00e1t web\u00e1ruh\u00e1zat \u00e9s teljes \u00e9rt\u00e9kes\u00edt\u00e9si infrastrukt\u00far\u00e1t kellene ki\u00e9p\u00edteni\u00fck. A legjobban azok a c\u00e9gek \u00e1llnak k\u00e9szen, amelyek rendezett term\u00e9kadatokkal, EAN-k\u00f3dokkal, fot\u00f3kkal, naprak\u00e9sz rakt\u00e1rk\u00e9szletekkel rendelkeznek, \u00e9s k\u00e9pesek a k\u00fclf\u00f6ldi megrendel\u00e9seket hat\u00e9konyan kezelni.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">gy\u00e1rt\u00f3k \u00e9s import\u0151r\u00f6k, akik sz\u00e9les term\u00e9kv\u00e1laszt\u00e9kkal rendelkeznek,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">azok az elad\u00f3k, akik m\u00e1r rendelkeznek tapasztalattal az Allegro-n, az Amazonon vagy m\u00e1s online piactereken,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">olyan c\u00e9gek, amelyek k\u00e9szek az aj\u00e1nlatok rom\u00e1n, magyar \u00e9s bolg\u00e1r nyelvre t\u00f6rt\u00e9n\u0151 lokaliz\u00e1l\u00e1s\u00e1ra,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">azok a keresked\u0151k, akiknek rendszer\u00fck integr\u00e1lva van egy ERP-rendszerrel, a BaseLinkerrel vagy m\u00e1s szinkroniz\u00e1l\u00f3 eszk\u00f6zzel,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">olyan c\u00e9gek, amelyek k\u00e9pesek minden egyes piacra k\u00fcl\u00f6n-k\u00fcl\u00f6n kisz\u00e1m\u00edtani a j\u00f6vedelmez\u0151s\u00e9get.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Hogyan kezdj\u00fcnk el \u00e9rt\u00e9kes\u00edteni az eMAG Marketplace-en?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG-on t\u00f6rt\u00e9n\u0151 regisztr\u00e1ci\u00f3 mag\u00e1ban foglalja a c\u00e9g ellen\u0151rz\u00e9s\u00e9t, valamint az \u00e9rt\u00e9kes\u00edt\u00e9shez sz\u00fcks\u00e9ges adatok el\u0151k\u00e9sz\u00edt\u00e9s\u00e9t. A platformon meg kell adni a v\u00e1llalkoz\u00e1sra, a k\u00e9pvisel\u0151re \u00e9s a banksz\u00e1ml\u00e1ra vonatkoz\u00f3 inform\u00e1ci\u00f3kat, valamint be kell ny\u00fajtani a tev\u00e9kenys\u00e9get igazol\u00f3 dokumentumokat.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ol>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Hozzon l\u00e9tre elad\u00f3i fi\u00f3kot, \u00e9s adja meg a c\u00e9g adatait.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">K\u00e9rj\u00fck, k\u00fcldje el a sz\u00fcks\u00e9ges bejegyz\u00e9si dokumentumokat \u00e9s a k\u00e9pvisel\u0151 adatait.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Adja meg a sz\u00e1ml\u00e1z\u00e1shoz sz\u00fcks\u00e9ges banki adatokat.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Jel\u00f6ld meg azokat a term\u00e9kkateg\u00f3ri\u00e1kat, amelyekben \u00e9rt\u00e9kes\u00edt\u00e9st tervezel.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">K\u00e9sz\u00edtse el\u0151 az els\u0151 term\u00e9keket, az \u00e1rakat \u00e9s a rakt\u00e1rk\u00e9szleteket.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">\u00c1ll\u00edtsd be a sz\u00e1ll\u00edt\u00e1st \u00e9s a megrendel\u00e9sek teljes\u00edt\u00e9s\u00e9nek felt\u00e9teleit.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Az alap piac aktiv\u00e1l\u00e1s\u00e1t k\u00f6vet\u0151en k\u00e9sz\u00edtse el\u0151 az \u00e9rt\u00e9kes\u00edt\u00e9s kiterjeszt\u00e9s\u00e9t a Cross-Border modellben.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ol>\n<p><b><span data-contrast=\"auto\">Fontos<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\"><br \/>\n<\/span><em>A sz\u00fcks\u00e9ges dokumentumok k\u00f6re \u00e9s a kereskedelmi felt\u00e9telek a c\u00e9g bejegyz\u00e9s\u00e9nek helye szerinti orsz\u00e1gt\u00f3l, valamint az eMAG aktu\u00e1lis elj\u00e1r\u00e1sait\u00f3l f\u00fcgghetnek. A bevezet\u00e9s el\u0151tt \u00e9rdemes ellen\u0151rizni az aktu\u00e1lis k\u00f6vetelm\u00e9nyeket az elad\u00f3i fel\u00fcleten \u00e9s a regisztr\u00e1ci\u00f3 sor\u00e1n \u00e1tadott dokumentumokban.\u00a0<\/em><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1791541804\" src=\"https:\/\/btop.pl\/wp-content\/uploads\/zdj-3-6.jpg\" alt=\"\" width=\"1981\" height=\"1024\" srcset=\"https:\/\/btop.pl\/wp-content\/uploads\/zdj-3-6.jpg 1981w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-3-6-768x397.jpg 768w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-3-6-1536x794.jpg 1536w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-3-6-18x9.jpg 18w\" sizes=\"auto, (max-width: 1981px) 100vw, 1981px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Milyen adatokra van sz\u00fcks\u00e9g a term\u00e9kek felt\u00f6lt\u00e9s\u00e9hez?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG-on megjelen\u0151 aj\u00e1nlat a term\u00e9ket azonos\u00edt\u00f3 adatokb\u00f3l \u00e9s kereskedelmi adatokb\u00f3l \u00e1ll. A gyakorlatban az elad\u00f3nak legal\u00e1bb a k\u00f6vetkez\u0151ket kell el\u0151k\u00e9sz\u00edtenie: EAN-k\u00f3d, SKU, term\u00e9kn\u00e9v, m\u00e1rka, kateg\u00f3ria, le\u00edr\u00e1s, m\u0171szaki adatok, fot\u00f3k, \u00e1r, rakt\u00e1rk\u00e9szlet \u00e9s sz\u00e1ll\u00edt\u00e1si id\u0151. A term\u00e9kadatlap legfontosabb elemei<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">EAN\/GTIN \u2013 a k\u00e1rty\u00e1k azonos\u00edt\u00e1s\u00e1ra \u00e9s \u00f6sszekapcsol\u00e1s\u00e1ra haszn\u00e1lt term\u00e9kazonos\u00edt\u00f3.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">SKU \u2013 az elad\u00f3 bels\u0151 azonos\u00edt\u00f3ja, amely az aj\u00e1nlatok kezel\u00e9s\u00e9hez \u00e9s az integr\u00e1ci\u00f3hoz sz\u00fcks\u00e9ges.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">M\u00e1rka \u00e9s kateg\u00f3ria \u2013 ezeknek meg kell felelni\u00fck a t\u00e9nyleges term\u00e9knek.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">C\u00edm \u2013 egy\u00e9rtelm\u0171en jel\u00f6lnie kell, hogy mit v\u00e1s\u00e1rol az \u00fcgyf\u00e9l.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">Param\u00e9terek \u2013 amelyek fontosak a sz\u0171r\u00e9shez, az \u00f6sszehasonl\u00edt\u00e1shoz \u00e9s a term\u00e9k helyes hozz\u00e1rendel\u00e9s\u00e9hez.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">Le\u00edr\u00e1s \u2013 v\u00e1laszt kell adnia a k\u00e9szlet felhaszn\u00e1l\u00e1s\u00e1ra, jellemz\u0151ire \u00e9s tartalm\u00e1ra vonatkoz\u00f3 k\u00e9rd\u00e9sekre.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">Fot\u00f3k \u2013 a megfelel\u0151 v\u00e1ltozatot \u00e9s a term\u00e9k legfontosabb jellemz\u0151it kell bemutatniuk.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"9\" data-aria-level=\"1\"><span data-contrast=\"auto\">\u00c1r \u00e9s k\u00e9szlet\u00e1llom\u00e1ny \u2013 rendszeres szinkroniz\u00e1l\u00e1st ig\u00e9nyelnek a rakt\u00e1rral \u00e9s az \u00e9rt\u00e9kes\u00edt\u00e9si rendszerrel.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<blockquote><p><b><span data-contrast=\"none\">A bTOP gyakorlat<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\"><br \/>\n<\/span><i><span data-contrast=\"auto\">Ha egy term\u00e9k nem jelenik meg megfelel\u0151en az \u00e9rt\u00e9kes\u00edt\u00e9si fel\u00fcleten, el\u0151sz\u00f6r ellen\u0151rizz\u00fck a katal\u00f3gusadatokat, a kateg\u00f3riabeoszt\u00e1st, a sz\u00fcks\u00e9ges param\u00e9tereket \u00e9s a k\u00f6zz\u00e9t\u00e9teli \u00e1llapotot. Csak ezut\u00e1n keress\u00fck a probl\u00e9m\u00e1t az integr\u00e1ci\u00f3 oldal\u00e1n.\u00a0<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1791541805\" src=\"https:\/\/btop.pl\/wp-content\/uploads\/zdj-1-12.jpg\" alt=\"\" width=\"1052\" height=\"888\" srcset=\"https:\/\/btop.pl\/wp-content\/uploads\/zdj-1-12.jpg 1052w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-1-12-768x648.jpg 768w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-1-12-14x12.jpg 14w\" sizes=\"auto, (max-width: 1052px) 100vw, 1052px\" \/><\/p>\n<p><span data-contrast=\"auto\">A Cross-Border arra szolg\u00e1l, hogy az eMAG egyik piac\u00e1r\u00f3l m\u00e1s orsz\u00e1gokba is kiterjessz\u00e9k az \u00e9rt\u00e9kes\u00edt\u00e9st. Az elad\u00f3nak nem kell minden folyamatot a null\u00e1r\u00f3l fel\u00e9p\u00edtenie, mivel az adatok, az \u00e1rak \u00e9s a k\u00e9szletek egy r\u00e9sze egy k\u00f6z\u00f6s \u00f6kosziszt\u00e9ma keret\u00e9ben kezelhet\u0151. A platform emellett olyan mechanizmusokat is biztos\u00edt, amelyek t\u00e1mogatj\u00e1k a term\u00e9kek ford\u00edt\u00e1s\u00e1t \u00e9s az aj\u00e1nlatok export\u00e1l\u00e1s\u00e1t.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A k\u00f6vetkez\u0151 piac elind\u00edt\u00e1sa el\u0151tt azonban meg kell gy\u0151z\u0151dni arr\u00f3l, hogy:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"17\" data-aria-level=\"1\"><span data-contrast=\"auto\">van-e a term\u00e9knek megfelel\u0151 \u00e1rr\u00e9s a jutal\u00e9k \u00e9s a sz\u00e1ll\u00edt\u00e1si k\u00f6lts\u00e9gek figyelembev\u00e9tele ut\u00e1n,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"17\" data-aria-level=\"1\"><span data-contrast=\"auto\">versenyk\u00e9pes-e az \u00e1r a helyi piacon,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"17\" data-aria-level=\"1\"><span data-contrast=\"auto\">helyes-e a n\u00e9v, a le\u00edr\u00e1s \u00e9s a param\u00e9terek ford\u00edt\u00e1sa,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"17\" data-aria-level=\"1\"><span data-contrast=\"auto\">hogy a kiv\u00e1lasztott kateg\u00f3ria megfelel-e a helyi katal\u00f3gusnak,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"17\" data-aria-level=\"1\"><span data-contrast=\"auto\">lehets\u00e9ges-e a sz\u00e1ll\u00edt\u00e1s \u00e9s a visszak\u00fcld\u00e9s elfogadhat\u00f3 hat\u00e1rid\u0151n bel\u00fcl,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"17\" data-aria-level=\"1\"><span data-contrast=\"auto\">szinkroniz\u00e1lva vannak-e a rakt\u00e1rk\u00e9szletek az \u00f6sszes akt\u00edv piacon.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Hogyan m\u0171k\u00f6dik az eMAG Cross-Border?<\/span><\/b><br \/>\n<b><span data-contrast=\"none\">Kell-e Magyarorsz\u00e1g \u00e9s Bulg\u00e1ria sz\u00e1m\u00e1ra teljesen \u00faj term\u00e9keket kifejleszteni?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Nem mindig. Ha a term\u00e9k alkalmas a hat\u00e1ron \u00e1tny\u00fal\u00f3 exportra, a folyamat egy r\u00e9sze automatiz\u00e1lhat\u00f3. Nem szabad azonban azt felt\u00e9telezni, hogy az automatikus export az ellen\u0151rz\u00e9s hi\u00e1ny\u00e1t jelenti. A k\u00f6zz\u00e9t\u00e9tel ut\u00e1n ellen\u0151rizni kell a term\u00e9k adatlapj\u00e1t az \u00fcgyf\u00e9l szemsz\u00f6g\u00e9b\u0151l, k\u00fcl\u00f6n\u00f6s tekintettel a c\u00edmre, a param\u00e9terek ford\u00edt\u00e1s\u00e1ra, a v\u00e1ltozatokra, az \u00e1rra \u00e9s a sz\u00e1ll\u00edt\u00e1si inform\u00e1ci\u00f3kra.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">Hogyan k\u00e9sz\u00edts\u00fcnk j\u00f3 aj\u00e1nlatot az eMAG-on?<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">1. A term\u00e9k neve<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:140,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A c\u00edmnek egy\u00e9rtelm\u0171en le kell \u00edrnia a term\u00e9ket, \u00e9s olyan inform\u00e1ci\u00f3kat kell tartalmaznia, amelyek seg\u00edtenek a v\u00e1s\u00e1rl\u00f3nak felismerni a v\u00e1ltozatot. Nem \u00e9rdemes m\u00e1s platformokr\u00f3l \u00e1tvenni a t\u00falterhelt c\u00edmeket. A legfontosabbak a term\u00e9k neve, a legfontosabb jellemz\u0151, a v\u00e1ltozat, a m\u00e9ret, a \u0171rtartalom vagy a sz\u00edn \u2013 a kateg\u00f3ri\u00e1t\u00f3l f\u00fcgg\u0151en.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">2. Param\u00e9terek<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:140,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A param\u00e9terek nem csup\u00e1n a term\u00e9koldalon megjelen\u0151 inform\u00e1ci\u00f3kat hat\u00e1rozz\u00e1k meg. Alapj\u00e1t k\u00e9pezik tov\u00e1bb\u00e1 a sz\u0171r\u00e9snek \u00e9s a term\u00e9k megfelel\u0151 katal\u00f3gusstrukt\u00far\u00e1ba val\u00f3 besorol\u00e1s\u00e1nak is. Ez\u00e9rt egy nagyobb import el\u0151tt \u00e9rdemes el\u0151k\u00e9sz\u00edteni a param\u00e9terek lek\u00e9pez\u00e9s\u00e9t az ERP, az online \u00e1ruh\u00e1z vagy az integr\u00e1tor, valamint az eMAG k\u00f6vetelm\u00e9nyei k\u00f6z\u00f6tt.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">3. Fot\u00f3k<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:140,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A f\u0151k\u00e9pen egy\u00e9rtelm\u0171en l\u00e1tsz\u00f3dnia kell a teljes term\u00e9knek \u00e9s a megfelel\u0151 v\u00e1ltozatnak. A kieg\u00e9sz\u00edt\u0151 k\u00e9peknek a r\u00e9szleteket, a m\u00e9retar\u00e1nyt, a haszn\u00e1lati m\u00f3dot, a csomag tartalm\u00e1t \u00e9s a legfontosabb jellemz\u0151ket kell bemutatniuk. A kateg\u00f3riaoldalon egy j\u00f3l megtervezett elrendez\u00e9s n\u00f6velheti az aj\u00e1nlat vonzerej\u00e9t, de nem nehez\u00edtheti meg a term\u00e9k felismer\u00e9s\u00e9t.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">4. Le\u00edr\u00e1s<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:140,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A le\u00edr\u00e1snak konkr\u00e9t k\u00e9rd\u00e9sekre kell v\u00e1laszt adnia: mi ez a term\u00e9k, mire szolg\u00e1l, hol alkalmazhat\u00f3, milyen tulajdons\u00e1gai vannak, \u00e9s mit kap az \u00fcgyf\u00e9l. Az \u00e1ltal\u00e1nos marketing sz\u00f6veg nem helyettes\u00edti a m\u0171szaki adatokat \u00e9s a specifik\u00e1ci\u00f3kat.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">5. A tartalom helye<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:140,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A h\u00e1rom piacon t\u00f6rt\u00e9n\u0151 \u00e9rt\u00e9kes\u00edt\u00e9shez helyi nyelv\u0171 tartalomra van sz\u00fcks\u00e9g. Az automatikus ford\u00edt\u00e1sok felgyors\u00edtj\u00e1k a munk\u00e1t, de a legfontosabb term\u00e9kek eset\u00e9ben \u00e9rdemes k\u00e9zzel ellen\u0151rizni a nevet, a m\u00e9rt\u00e9kegys\u00e9geket, a v\u00e1ltozatokat \u00e9s a m\u0171szaki kifejez\u00e9seket. Egy param\u00e9ter ford\u00edt\u00e1s\u00e1ban elk\u00f6vetett hiba k\u00e1rosabb lehet, mint egy kev\u00e9sb\u00e9 r\u00e9szletes le\u00edr\u00e1s.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote><p><b>A bTOP eMAG-\u00fcgyek\u00e9rt felel\u0151s szak\u00e9rt\u0151je v\u00e1laszol<\/b><br \/>\n<em>El\u0151sz\u00f6r jav\u00edtjuk az adatokat, majd n\u00f6velj\u00fck a forgalmat. A rekl\u00e1m nem oldja meg a versenyk\u00e9ptelen \u00e1rat, a rossz fot\u00f3kat, a hi\u00e1nyz\u00f3 param\u00e9tereket vagy a t\u00fal hossz\u00fa sz\u00e1ll\u00edt\u00e1si id\u0151t. A j\u00f3l elk\u00e9sz\u00edtett term\u00e9koldal a tov\u00e1bbi b\u0151v\u00fcl\u00e9s alapja.\u00a0<\/em><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Mi\u00e9rt lehet, hogy egy aj\u00e1nlat akt\u00edv, de nem kel el?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span data-contrast=\"auto\">az \u00e1r magasabb, mint a helyi versenyt\u00e1rsakn\u00e1l,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span data-contrast=\"auto\">a sz\u00e1ll\u00edt\u00e1si k\u00f6lts\u00e9g ar\u00e1nytalan a term\u00e9k \u00e9rt\u00e9k\u00e9hez k\u00e9pest,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span data-contrast=\"auto\">a term\u00e9k adatai hi\u00e1nyosak vagy a kateg\u00f3ria hib\u00e1s,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span data-contrast=\"auto\">a ford\u00edt\u00e1s pontatlan,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span data-contrast=\"auto\">a f\u0151k\u00e9pen nem l\u00e1tszik j\u00f3l a term\u00e9k,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span data-contrast=\"auto\">a sz\u00e1ll\u00edt\u00e1si id\u0151 t\u00fal hossz\u00fa,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span data-contrast=\"auto\">a term\u00e9kre nem vonatkozik a megfelel\u0151 prom\u00f3ci\u00f3 vagy rekl\u00e1m,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"23\" data-aria-level=\"1\"><span data-contrast=\"auto\">a rakt\u00e1rk\u00e9szlet alacsony, vagy gyakran null\u00e1ra cs\u00f6kken.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Mennyibe ker\u00fcl az eMAG Marketplace-en t\u00f6rt\u00e9n\u0151 \u00e9rt\u00e9kes\u00edt\u00e9s?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG k\u00f6lts\u00e9gmodellje els\u0151sorban az \u00e9rt\u00e9kes\u00edt\u00e9s ut\u00e1ni jutal\u00e9kon alapul. A jutal\u00e9k m\u00e9rt\u00e9ke a kateg\u00f3ri\u00e1t\u00f3l \u00e9s az elad\u00f3ra vonatkoz\u00f3 felt\u00e9telekt\u0151l f\u00fcgg. Ez\u00e9rt egy nagyobb term\u00e9kv\u00e1laszt\u00e9k felt\u00f6lt\u00e9se el\u0151tt \u00e9rdemes ellen\u0151rizni az eMAG dokument\u00e1ci\u00f3j\u00e1ban szerepl\u0151 aktu\u00e1lis d\u00edjt\u00e1bl\u00e1zatot, \u00e9s kisz\u00e1molni az egyes term\u00e9kek j\u00f6vedelmez\u0151s\u00e9g\u00e9t.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A sz\u00e1m\u00edt\u00e1sban nemcsak a jutal\u00e9kokat kell figyelembe venni, hanem a k\u00f6vetkez\u0151ket is:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span data-contrast=\"auto\">a sz\u00e1ll\u00edt\u00e1si k\u00f6lts\u00e9g Rom\u00e1ni\u00e1ba, Magyarorsz\u00e1gra vagy Bulg\u00e1ri\u00e1ba,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span data-contrast=\"auto\">a visszak\u00fcld\u00e9sek kezel\u00e9si k\u00f6lts\u00e9ge,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span data-contrast=\"auto\">a csomagol\u00e1s \u00e9s a megrendel\u00e9s feldolgoz\u00e1s\u00e1nak k\u00f6lts\u00e9ge,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span data-contrast=\"auto\">az adatok integr\u00e1ci\u00f3j\u00e1nak \u00e9s szinkroniz\u00e1l\u00e1s\u00e1nak k\u00f6lts\u00e9ge,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span data-contrast=\"auto\">az eMAG Ads hirdet\u00e9sek k\u00f6lts\u00e9ge,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span data-contrast=\"auto\">az esetleges teljes\u00edt\u00e9s k\u00f6lts\u00e9ge,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span data-contrast=\"auto\">\u00c1FA \u00e9s az \u00e1rfolyamok hat\u00e1sa,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><span data-contrast=\"auto\">az \u00f6sszes d\u00edj levon\u00e1sa ut\u00e1n fennmarad\u00f3 \u00e1rr\u00e9s.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<blockquote><p><b><span data-contrast=\"none\">A bTOP szak\u00e9rt\u0151je szerint<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\"><br \/>\n<\/span><i><span data-contrast=\"auto\">A piacokat nem kiz\u00e1r\u00f3lag a jutal\u00e9k m\u00e9rt\u00e9ke alapj\u00e1n hasonl\u00edtjuk \u00f6ssze. Ugyanaz az SKU j\u00f6vedelmez\u0151 lehet Rom\u00e1ni\u00e1ban, de vesztes\u00e9ges Magyarorsz\u00e1gon, ha elt\u00e9r a sz\u00e1ll\u00edt\u00e1si k\u00f6lts\u00e9g, a helyi elad\u00e1si \u00e1r vagy a verseny m\u00e9rt\u00e9ke. Ez\u00e9rt a minim\u00e1lis \u00e1rakat k\u00fcl\u00f6n kell kisz\u00e1m\u00edtani RO, HU \u00e9s BG eset\u00e9ben.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Logisztika, sz\u00e1ll\u00edt\u00e1s \u00e9s visszak\u00fcld\u00e9s<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az \u00e9rt\u00e9kes\u00edt\u00e9s elind\u00edt\u00e1sa el\u0151tt pontosan meg kell hat\u00e1rozni, honnan ker\u00fclnek kisz\u00e1ll\u00edt\u00e1sra az \u00e1ruk, milyen re\u00e1lis sz\u00e1ll\u00edt\u00e1si hat\u00e1rid\u0151k lesznek, \u00e9s hov\u00e1 k\u00fcldheti vissza a vev\u0151 a visszak\u00fcld\u00f6tt \u00e1rut. A t\u00falzottan optimista teljes\u00edt\u00e9si hat\u00e1rid\u0151 gyorsan probl\u00e9m\u00e1khoz vezethet a megrendel\u00e9sek feldolgoz\u00e1sa \u00e9s a fi\u00f3k \u00e9rt\u00e9kel\u00e9se ter\u00e9n.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"39\" data-aria-level=\"1\"><span data-contrast=\"auto\">hat\u00e1rozd meg a csomag el\u0151k\u00e9sz\u00edt\u00e9s\u00e9nek re\u00e1lis id\u0151tartam\u00e1t,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"39\" data-aria-level=\"1\"><span data-contrast=\"auto\">ellen\u0151rizze a sz\u00e1ll\u00edt\u00e1si k\u00f6lts\u00e9geket az egyes piacok eset\u00e9ben,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"39\" data-aria-level=\"1\"><span data-contrast=\"auto\">tervezze meg a visszak\u00fcld\u00e9si \u00e9s reklam\u00e1ci\u00f3s folyamatot,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"39\" data-aria-level=\"1\"><span data-contrast=\"auto\">szinkroniz\u00e1ld a rakt\u00e1rk\u00e9szleteket az \u00f6sszes csatorna k\u00f6z\u00f6tt,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"39\" data-aria-level=\"1\"><span data-contrast=\"auto\">Ne rekl\u00e1mozz olyan term\u00e9keket, amelyek k\u00e9szlete ingadoz\u00f3.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Kisz\u00e1ll\u00edt\u00e1s az eMAG \u00e9s a Genius easybox \u00e1ltal<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG saj\u00e1t logisztikai megold\u00e1sokat fejleszt, t\u00f6bbek k\u00f6z\u00f6tt a Fulfilment by eMAG-ot. A fulfillment modellben a rakt\u00e1roz\u00e1si \u00e9s sz\u00e1ll\u00edt\u00e1si folyamatok egy r\u00e9sze \u00e1tadhat\u00f3 a platform \u00fczemeltet\u0151j\u00e9nek. Ez a megold\u00e1s egyszer\u0171s\u00edtheti a megrendel\u00e9sek kezel\u00e9s\u00e9t, de a bevezet\u00e9s el\u0151tt \u00f6ssze kell hasonl\u00edtani a k\u00f6lts\u00e9geket a saj\u00e1t logisztik\u00e1val, \u00e9s ellen\u0151rizni kell az adott piacra vonatkoz\u00f3 szab\u00e1lyokat.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az \u00f6kosziszt\u00e9ma m\u00e1sik fontos eleme az easybox h\u00e1l\u00f3zatba t\u00f6rt\u00e9n\u0151 sz\u00e1ll\u00edt\u00e1s \u00e9s a Genius program. Egyes \u00fcgyfelek sz\u00e1m\u00e1ra az automat\u00e1hoz t\u00f6rt\u00e9n\u0151 gyors \u00e9s k\u00e9nyelmes sz\u00e1ll\u00edt\u00e1s lehet d\u00f6nt\u0151 t\u00e9nyez\u0151 az aj\u00e1nlat kiv\u00e1laszt\u00e1s\u00e1n\u00e1l, ez\u00e9rt \u00e9rdemes megn\u00e9zni, mely term\u00e9kek \u00e9s \u00e9rt\u00e9kes\u00edt\u00e9si felt\u00e9telek felelnek meg ezeknek a programoknak.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Hogyan lehet term\u00e9keket n\u00e9pszer\u0171s\u00edteni az eMAG Ads seg\u00edts\u00e9g\u00e9vel?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG saj\u00e1t hirdet\u00e9si rendszerrel rendelkezik, amely kattint\u00e1sonk\u00e9nti fizet\u00e9si modell szerint m\u0171k\u00f6dik. Az elad\u00f3 n\u00e9pszer\u0171s\u00edtheti a kiv\u00e1lasztott term\u00e9keket, \u00e9s n\u00f6velheti azok l\u00e1that\u00f3s\u00e1g\u00e1t a weboldalon. A kamp\u00e1nyt azonban nem szabad automatikusan az eg\u00e9sz term\u00e9kv\u00e1laszt\u00e9kra kiterjeszteni.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A hirdet\u00e9s elind\u00edt\u00e1sa el\u0151tt \u00e9rdemes ellen\u0151rizni a k\u00f6vetkez\u0151ket:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"44\" data-aria-level=\"1\"><span data-contrast=\"auto\">a term\u00e9k \u00e1rr\u00e9se az \u00f6sszes k\u00f6lts\u00e9g figyelembev\u00e9tel\u00e9vel,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"44\" data-aria-level=\"1\"><span data-contrast=\"auto\">a versenyt\u00e1rsakhoz viszony\u00edtott aktu\u00e1lis \u00e1rat,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"44\" data-aria-level=\"1\"><span data-contrast=\"auto\">k\u00e9szlet\u00e1llom\u00e1ny \u00e9s a rendelkez\u00e9sre \u00e1ll\u00e1s biztos\u00edt\u00e1s\u00e1nak lehet\u0151s\u00e9ge,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"44\" data-aria-level=\"1\"><span data-contrast=\"auto\">a term\u00e9kle\u00edr\u00e1s min\u0151s\u00e9ge,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"44\" data-aria-level=\"1\"><span data-contrast=\"auto\">a kattint\u00e1s k\u00f6lts\u00e9ge \u00e9s az elad\u00e1sok maxim\u00e1lisan elfogadhat\u00f3 k\u00f6lts\u00e9ge,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"44\" data-aria-level=\"1\"><span data-contrast=\"auto\">az eredm\u00e9nyek Rom\u00e1nia, Magyarorsz\u00e1g \u00e9s Bulg\u00e1ria eset\u00e9ben k\u00fcl\u00f6n-k\u00fcl\u00f6n.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<blockquote><p><b><span data-contrast=\"none\">bTOP gyakorlat \u2013 eMAG Ads<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\"><br \/>\n<\/span><i><span data-contrast=\"auto\">A leggyakoribb hiba az, hogy olyan term\u00e9keket hirdetnek, amelyek m\u00e9g nem k\u00e9szek az \u00e9rt\u00e9kes\u00edt\u00e9sre. El\u0151sz\u00f6r a k\u00edn\u00e1latot \u00e9s a j\u00f6vedelmez\u0151s\u00e9get kell jav\u00edtanunk, \u00e9s csak ut\u00e1na \u00e9rdemes fizetett forgalmat gener\u00e1lni. <\/span><\/i><i><span data-contrast=\"auto\">Ellenkez\u0151 esetben a kamp\u00e1ny csak gyorsabban gener\u00e1l k\u00f6lts\u00e9geket.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">A lengyel elad\u00f3k leggyakoribb hib\u00e1i<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"50\" data-aria-level=\"1\"><span data-contrast=\"auto\">Minden piacon azonos \u00e1r \u2013 k\u00fcl\u00f6n k\u00f6lts\u00e9gsz\u00e1m\u00edt\u00e1s \u00e9s verseny n\u00e9lk\u00fcl.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"50\" data-aria-level=\"1\"><span data-contrast=\"auto\">A teljes katal\u00f3gus export\u00e1l\u00e1sa term\u00e9kek kiv\u00e1laszt\u00e1sa n\u00e9lk\u00fcl.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"50\" data-aria-level=\"1\"><span data-contrast=\"auto\">Az automatikus ford\u00edt\u00e1sok ellen\u0151rz\u00e9s\u00e9nek hi\u00e1nya.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"50\" data-aria-level=\"1\"><span data-contrast=\"auto\">Hi\u00e1nyos param\u00e9terek \u00e9s hib\u00e1s kateg\u00f3riabeoszt\u00e1s.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"50\" data-aria-level=\"1\"><span data-contrast=\"auto\">A rakt\u00e1rk\u00e9szletek nincsenek szinkronban.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"50\" data-aria-level=\"1\"><span data-contrast=\"auto\">A sz\u00e1ll\u00edt\u00e1si id\u0151 t\u00fal hossz\u00fa a helyi versenyt\u00e1rsakhoz k\u00e9pest.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"50\" data-aria-level=\"1\"><span data-contrast=\"auto\">Alacsony \u00e1rr\u00e9s\u0171 vagy nehezen beszerezhet\u0151 term\u00e9kek rekl\u00e1moz\u00e1sa.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"50\" data-aria-level=\"1\"><span data-contrast=\"auto\">A term\u00e9kle\u00edr\u00e1s t\u00e9nyleges megjelen\u00e9s\u00e9nek ellen\u0151rz\u00e9se a k\u00f6zz\u00e9t\u00e9tel ut\u00e1n nem t\u00f6rt\u00e9nik meg.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Melyik eMAG-piacon \u00e9rdemes a legjobban kezdeni?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Sok lengyel keresked\u0151 sz\u00e1m\u00e1ra Rom\u00e1nia jelenti a term\u00e9szetes els\u0151 l\u00e9p\u00e9st, mivel ez az eMAG \u00f6kosziszt\u00e9m\u00e1j\u00e1nak legnagyobb piaca. Ez azonban nem jelenti azt, hogy a v\u00e1llalatnak azonnal az eg\u00e9sz term\u00e9kv\u00e1laszt\u00e9kot fel kellene t\u00f6ltenie. Biztons\u00e1gosabb megold\u00e1s, ha egy korl\u00e1tozott term\u00e9kcsoporttal indulnak, \u00e1tvizsg\u00e1lj\u00e1k az eg\u00e9sz folyamatot, \u00e9s csak ut\u00e1na b\u0151v\u00edtik a k\u00edn\u00e1latot.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ol>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span data-contrast=\"auto\">V\u00e1lasszon olyan term\u00e9keket, amelyek j\u00f3 haszonkulccsal rendelkeznek \u00e9s logisztikailag egyszer\u0171ek.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span data-contrast=\"auto\">K\u00e9sz\u00edtse el\u0151 a teljes adat\u00e1llom\u00e1nyt \u00e9s a helyi tartalmakat.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span data-contrast=\"auto\">Ind\u00edtsd el az \u00e9rt\u00e9kes\u00edt\u00e9st az alappiacon.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span data-contrast=\"auto\">Ellen\u0151rizze az aj\u00e1nlatok l\u00e1that\u00f3s\u00e1g\u00e1t, a sz\u00e1ll\u00edt\u00e1st, a visszak\u00fcld\u00e9seket \u00e9s a j\u00f6vedelmez\u0151s\u00e9get.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span data-contrast=\"auto\">B\u0151v\u00edtse \u00e9rt\u00e9kes\u00edt\u00e9s\u00e9t Magyarorsz\u00e1gra \u00e9s Bulg\u00e1ri\u00e1ba.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"5\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:360,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;singleLevel&quot;}\" data-aria-posinset=\"8\" data-aria-level=\"1\"><span data-contrast=\"auto\">A k\u00f6nyvt\u00e1rat csak a folyamatok stabiliz\u00e1l\u00f3d\u00e1sa ut\u00e1n b\u0151v\u00edtsd.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">\u00c9rdemes-e az eMAG Marketplace-en \u00e9rt\u00e9kes\u00edteni?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Igen, ha a v\u00e1llalat K\u00f6z\u00e9p-Kelet-Eur\u00f3p\u00e1ban szeretn\u00e9 b\u0151v\u00edteni az \u00e9rt\u00e9kes\u00edt\u00e9s\u00e9t, \u00e9s k\u00e9szen \u00e1ll arra, hogy egyszerre t\u00f6bb piacot is kezeljen. Az eMAG lehet\u0151s\u00e9get k\u00edn\u00e1l a rom\u00e1niai, magyarorsz\u00e1gi \u00e9s bolg\u00e1r piacokra val\u00f3 bel\u00e9p\u00e9sre, de a j\u00f3 eredm\u00e9nyek el\u00e9r\u00e9s\u00e9hez rendszeresen ellen\u0151rizni kell az \u00e1rakat, a term\u00e9kadatokat, a k\u00e9szleteket, a logisztik\u00e1t \u00e9s a rekl\u00e1mkamp\u00e1nyokat.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote><p><b><span data-contrast=\"none\">A bTOP szak\u00e9rt\u0151j\u00e9nek \u00f6sszefoglal\u00e1sa<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:259}\"><br \/>\n<\/span><i><span data-contrast=\"auto\">A legjobb eredm\u00e9nyeket akkor lehet el\u00e9rni, ha a h\u00e1rom piacot operat\u00edv szempontb\u00f3l k\u00f6z\u00f6sen, kereskedelmi szempontb\u00f3l viszont k\u00fcl\u00f6n kezelik. A term\u00e9kv\u00e1laszt\u00e9kot \u00e9s a k\u00e9szleteket szinkroniz\u00e1lni lehet, az \u00e1rakat, a hirdet\u00e9seket, az \u00e1rr\u00e9st \u00e9s a term\u00e9kv\u00e1laszt\u00e9kot viszont Rom\u00e1nia, Magyarorsz\u00e1g \u00e9s Bulg\u00e1ria eset\u00e9ben k\u00fcl\u00f6n-k\u00fcl\u00f6n kell elemezni.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:40,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">\u00d6sszefoglal\u00e1s<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:200,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Az eMAG Marketplace-en t\u00f6rt\u00e9n\u0151 \u00e9rt\u00e9kes\u00edt\u00e9s j\u00f3 m\u00f3dszer lehet az \u00e9rt\u00e9kes\u00edt\u00e9s b\u0151v\u00edt\u00e9s\u00e9re Rom\u00e1ni\u00e1ban, Magyarorsz\u00e1gon \u00e9s Bulg\u00e1ri\u00e1ban, de ehhez megfelel\u0151en fel kell k\u00e9sz\u00edteni a term\u00e9kv\u00e1laszt\u00e9kot, az \u00e1rakat, a logisztik\u00e1t \u00e9s a megrendel\u00e9sek kezel\u00e9s\u00e9nek folyamatait. K\u00fcl\u00f6n\u00f6sen a hat\u00e1ron \u00e1tny\u00fal\u00f3 \u00e9rt\u00e9kes\u00edt\u00e9s eset\u00e9ben fontos az aj\u00e1nlatok, a rakt\u00e1rk\u00e9szletek \u00e9s a j\u00f6vedelmez\u0151s\u00e9g rendszeres ellen\u0151rz\u00e9se minden egyes piacon k\u00fcl\u00f6n-k\u00fcl\u00f6n.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">A bTOP-n\u00e1l az eMAG Marketplace-en t\u00f6rt\u00e9n\u0151 \u00e9rt\u00e9kes\u00edt\u00e9s teljes k\u00f6r\u0171 kiszolg\u00e1l\u00e1s\u00e1val foglalkozunk.<\/span><\/b><span data-contrast=\"auto\"> Seg\u00edt\u00fcnk a fi\u00f3k regisztr\u00e1ci\u00f3j\u00e1ban, az aj\u00e1nlatok elk\u00e9sz\u00edt\u00e9s\u00e9ben \u00e9s k\u00f6zz\u00e9t\u00e9tel\u00e9ben, a k\u00e9szletek \u00e9s \u00e1rak integr\u00e1l\u00e1s\u00e1ban, \u00faj hat\u00e1ron \u00e1tny\u00fal\u00f3 piacok elind\u00edt\u00e1s\u00e1ban, a katal\u00f3gus optimaliz\u00e1l\u00e1s\u00e1ban, valamint az eMAG Ads kamp\u00e1nyok lebonyol\u00edt\u00e1s\u00e1ban.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Ha m\u00e1r az eMAG-on \u00e1rulsz, \u00e9s jav\u00edtani szeretn\u00e9l az eredm\u00e9nyeiden, vagy \u00e9ppen csak tervezed a rom\u00e1niai, magyarorsz\u00e1gi vagy bolg\u00e1r piacra val\u00f3 bel\u00e9p\u00e9st, <\/span><b><span data-contrast=\"auto\">Besz\u00e9lj\u00fcnk a term\u00e9keir\u0151l \u00e9s az \u00e9rt\u00e9kes\u00edt\u00e9s b\u0151v\u00edt\u00e9s\u00e9nek lehet\u0151s\u00e9geir\u0151l. Megmutatjuk, hol \u00e9rdemes kezdeni, \u00e9s milyen m\u00e9rt\u00e9k\u0171 t\u00e1mogat\u00e1s lenne c\u00e9lszer\u0171.<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><em>Szerz\u0151: szak\u00e9rt\u0151.<span data-teams=\"true\"> Marketplace \u2013 <\/span>Krzysztof Kry\u015b<\/em><br \/>\n<em>K\u00f6zz\u00e9t\u00e9tel d\u00e1tuma: 2026. okt\u00f3ber 13.<\/em><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Az eMAG Marketplace lehet\u0151v\u00e9 teszi a lengyel v\u00e1llalatok sz\u00e1m\u00e1ra, hogy h\u00e1rom fontos k\u00f6z\u00e9p-kelet-eur\u00f3pai piacon \u2013 Rom\u00e1ni\u00e1ban, Magyarorsz\u00e1gon \u00e9s Bulg\u00e1ri\u00e1ban \u2013 \u00e9rt\u00e9kes\u00edts\u00e9k term\u00e9keiket. Az elad\u00f3k sz\u00e1m\u00e1ra ez azt jelenti, hogy egyetlen \u00f6kosziszt\u00e9ma keretein bel\u00fcl b\u0151v\u00edthetik k\u00fclf\u00f6ldi \u00e9rt\u00e9kes\u00edt\u00e9s\u00fcket, de a fi\u00f3k l\u00e9trehoz\u00e1sa \u00f6nmag\u00e1ban nem elegend\u0151. El kell k\u00e9sz\u00edteni a c\u00e9g dokumentumait, a term\u00e9kkatal\u00f3gust, a helyes \u00e1rakat, az aj\u00e1nlatok helyi v\u00e1ltozat\u00e1t, a logisztik\u00e1t, valamint a rakt\u00e1rk\u00e9szletek szinkroniz\u00e1l\u00e1s\u00e1nak m\u00f3dj\u00e1t.\u00a0 Az eMAG legnagyobb el\u0151nye a Cross-Border modell haszn\u00e1lat\u00e1nak lehet\u0151s\u00e9ge. Az elad\u00f3 tov\u00e1bbi orsz\u00e1gokra is kiterjesztheti \u00e9rt\u00e9kes\u00edt\u00e9s\u00e9t an\u00e9lk\u00fcl, hogy k\u00fcl\u00f6n folyamatokat kellene fel\u00e9p\u00edtenie a semmib\u0151l<span class=\"read_more_area\"><a class=\"read-more\" href=\"https:\/\/btop.pl\/hu\/hogyan-lehet-ertekesiteni-az-emag-marketplace-en-romaniaban-magyarorszagon-es-bulgariaban-lepesrol-lepesre\/\"> Olvass tov\u00e1bb <\/a><\/span><\/p>","protected":false},"author":2,"featured_media":1791541813,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,47],"tags":[],"class_list":["post-1791541796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","category-emag"],"_links":{"self":[{"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/posts\/1791541796","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/comments?post=1791541796"}],"version-history":[{"count":6,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/posts\/1791541796\/revisions"}],"predecessor-version":[{"id":1791541803,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/posts\/1791541796\/revisions\/1791541803"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/media\/1791541813"}],"wp:attachment":[{"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/media?parent=1791541796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/categories?post=1791541796"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/btop.pl\/hu\/wp-json\/wp\/v2\/tags?post=1791541796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}