{"id":4906,"date":"2026-06-25T10:00:29","date_gmt":"2026-06-25T08:00:29","guid":{"rendered":"https:\/\/btop.pl\/?p=4906"},"modified":"2026-08-03T15:34:04","modified_gmt":"2026-08-03T13:34:04","slug":"nove-poziadavky-v-elektronickom-obchode-odstupenie-od-zmluvy-v-kauflande","status":"publish","type":"post","link":"https:\/\/btop.pl\/sk\/nove-poziadavky-v-elektronickom-obchode-odstupenie-od-zmluvy-v-kauflande\/","title":{"rendered":"Nov\u00e9 po\u017eiadavky v oblasti elektronick\u00e9ho obchodu: odst\u00fapenie od zmluvy v Kauflande"},"content":{"rendered":"<p class=\"s5\"><span class=\"s4\">Trh elektronick\u00e9ho obchodu v Eur\u00f3pskej \u00fanii sa neust\u00e1le vyv\u00edja a spolu s n\u00edm aj pr\u00e1vne predpisy zameran\u00e9 na posilnenie ochrany spotrebite\u013eov. Od 19. j\u00fana 2026 nadobudn\u00fa \u00fa\u010dinnos\u0165 nov\u00e9 predpisy vypl\u00fdvaj\u00face zo smernice E\u00da 2023\/2673 a zo zmien v nemeckom ob\u010dianskom z\u00e1konn\u00edku (BGB, \u00a7 356a). Ak pred\u00e1vate na platforme <\/span><span class=\"s4\">Kaufland<\/span><span class=\"s4\">, tento pr\u00edspevok v\u00e1s krok za krokom prevedie t\u00fdmito zmenami.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p class=\"s7\"><strong><span class=\"s6\">V \u010dom spo\u010d\u00edva t\u00e1to zmena?<\/span><\/strong><\/p>\n<p class=\"s5\"><span class=\"s8\">Nov\u00e9 predpisy ukladaj\u00fa obchodn\u00fdm platform\u00e1m povinnos\u0165 spr\u00edstupni\u0165 spotrebite\u013eom <\/span><span class=\"s4\">jednoduch\u00e1 elektronick\u00e1 funkcia odst\u00fapenia od zmluvy<\/span><span class=\"s8\">. Cie\u013e je jasn\u00fd: postup vr\u00e1tenia tovaru m\u00e1 by\u0165 r\u00fdchly, intuit\u00edvny a pre kupuj\u00faceho \u00faplne transparentn\u00fd.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p class=\"s7\"><strong><span class=\"s6\">Ako tento proces vyzer\u00e1 z poh\u013eadu z\u00e1kazn\u00edka?<\/span><\/strong><\/p>\n<p class=\"s5\"><span class=\"s8\">Kaufland<\/span><span class=\"s8\"> Spolo\u010dnos\u0165 Global Marketplace vyrie\u0161ila technick\u00e9 z\u00e1le\u017eitosti u\u017e 8. j\u00fana 2026. T\u00e1to funkcia je z\u00e1kazn\u00edkom automaticky k dispoz\u00edcii vo v\u0161etk\u00fdch predajn\u00fdch kan\u00e1loch (web a mobiln\u00e1 aplik\u00e1cia) v sekcii: <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4907 aligncenter\" src=\"https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-06-11-o-11.45.43.png\" alt=\"\" width=\"365\" height=\"363\" srcset=\"https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-06-11-o-11.45.43.png 365w, https:\/\/btop.pl\/wp-content\/uploads\/Zrzut-ekranu-2026-06-11-o-11.45.43-12x12.png 12w\" sizes=\"auto, (max-width: 365px) 100vw, 365px\" \/><\/p>\n<p style=\"text-align: center;\"><em><span class=\"s4\">Domovsk\u00e1 str\u00e1nka &gt; P\u00e4tica &gt; Pomoc a kontakt &gt; Odst\u00fapenie od zmluvy<\/span><span class=\"s8\">.<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p class=\"s7\"><strong><span class=\"s6\">Ako prebieha vybavovanie vr\u00e1tenia tovaru z poh\u013eadu predajcu?<\/span><\/strong><\/p>\n<p class=\"s5\"><span class=\"s8\">Dobrou spr\u00e1vou je, \u017ee napriek zmen\u00e1m v predpisoch sa va\u0161a pr\u00e1ca ako predajcu st\u00e1va preh\u013eadnej\u0161ou. V\u010faka automatiz\u00e1cii u\u017e nemus\u00edte ru\u010dne overova\u0165 e-maily s vyhl\u00e1seniami o odst\u00fapen\u00ed od zmluvy. V\u0161etko sa zhroma\u017e\u010fuje na jednom mieste vo va\u0161om paneli.<\/span><\/p>\n<p class=\"s5\"><span class=\"s4\">Kde n\u00e1jde\u0161 hl\u00e1senia od z\u00e1kazn\u00edkov?<\/span><span class=\"s8\"> Ak chcete skontrolova\u0165 nov\u00e9 hl\u00e1senia, sta\u010d\u00ed urobi\u0165 tri kroky:<\/span><\/p>\n<div class=\"s10\">1. <span class=\"s8\">Prihl\u00e1ste sa do svojho ovl\u00e1dacieho panela <\/span><span class=\"s4\">Kaufland<\/span><span class=\"s4\"> Glob\u00e1lny trh<\/span><span class=\"s8\">.<\/span><\/div>\n<div class=\"s10\">2. <span class=\"s8\">Prejs\u0165 na kartu <\/span><span class=\"s4\">Spr\u00e1va objedn\u00e1vok<\/span><span class=\"s8\">.<\/span><\/div>\n<div class=\"s10\">3. <span class=\"s8\">Vyberte sekciu <\/span><span class=\"s4\">Vr\u00e1tenie tovaru<\/span><span class=\"s8\">.<\/span><\/div>\n<p class=\"s5\"><span class=\"s8\">Tu uvid\u00edte v\u0161etky hl\u00e1senia vytvoren\u00e9 z\u00e1kazn\u00edkmi. Syst\u00e9m automaticky prirad\u00ed hl\u00e1senie ku konkr\u00e9tnemu \u010d\u00edslu objedn\u00e1vky, \u010do v\u00e1m umo\u017en\u00ed okam\u017eite podnikn\u00fa\u0165 \u010fal\u0161ie kroky.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4910\" src=\"https:\/\/btop.pl\/wp-content\/uploads\/nowe.jpg\" alt=\"\" width=\"1507\" height=\"618\" srcset=\"https:\/\/btop.pl\/wp-content\/uploads\/nowe.jpg 1507w, https:\/\/btop.pl\/wp-content\/uploads\/nowe-768x315.jpg 768w, https:\/\/btop.pl\/wp-content\/uploads\/nowe-18x7.jpg 18w\" sizes=\"auto, (max-width: 1507px) 100vw, 1507px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p class=\"s7\"><strong><span class=\"s6\">Va\u0161e povinnosti: aktualiz\u00e1cia pr\u00e1vnych textov<\/span><\/strong><\/p>\n<p class=\"s5\"><span class=\"s8\">Hoci <\/span><span class=\"s8\">Kaufland<\/span><span class=\"s8\"> po zaveden\u00ed potrebnej technol\u00f3gie m\u00e1te vy ako predajca povinnos\u0165 <\/span><span class=\"s4\">aktualiz\u00e1cie svojich pr\u00e1vnych dokumentov<\/span><span class=\"s8\"> (Pokyny t\u00fdkaj\u00face sa odst\u00fapenia od zmluvy).<\/span><\/p>\n<p class=\"s5\"><span class=\"s8\">Do svojho pou\u010denia o odst\u00fapen\u00ed od zmluvy pridajte inform\u00e1ciu o novej elektronickej funkcii. M\u00f4\u017eete pou\u017ei\u0165 nasleduj\u00faci vzor:<\/span><\/p>\n<div class=\"s10\"><span class=\"s12\">\u2022 <\/span><span class=\"s4\">Obsah z\u00e1znamu:<\/span><span class=\"s8\"> \u201eOdst\u00fapenie od zmluvy je mo\u017en\u00e9 aj v elektronickej forme prostredn\u00edctvom platformy <\/span><span class=\"s8\">Kaufland<\/span> <span class=\"s8\">\u201dKliknite sem, aby ste mohli vr\u00e1ti\u0165 tovar.\u201c<\/span><\/div>\n<div class=\"s10\"><span class=\"s12\">\u2022 <\/span><span class=\"s4\">Cie\u013eov\u00fd odkaz:<\/span> <span class=\"s13\">[<\/span><span class=\"s13\">http:\/\/kaufland.de\/account\/orders?source=footer](<\/span><span class=\"s13\">http:\/\/kaufland.de\/account\/orders?source=footer)<\/span><\/div>\n<p>&nbsp;<\/p>\n<p class=\"s7\"><strong><span class=\"s6\">Pre\u010do je to v\u00fdhoda pre va\u0161e podnikanie?<\/span><\/strong><\/p>\n<div class=\"s10\"><span class=\"s12\">\u2022 <\/span><span class=\"s4\">Automatiz\u00e1cia:<\/span><span class=\"s8\"> Nie je potrebn\u00e9 ru\u010dne spracov\u00e1va\u0165 e-mailov\u00e9 hl\u00e1senia.<\/span><\/div>\n<div class=\"s10\"><span class=\"s12\">\u2022 <\/span><span class=\"s4\">R\u00fdchlej\u0161ia obsluha:<\/span><span class=\"s8\"> Preh\u013eadn\u00fd panel umo\u017e\u0148uje bleskov\u00fa reakciu, \u010do buduje d\u00f4veru z\u00e1kazn\u00edkov.<\/span><\/div>\n<div class=\"s10\"><span class=\"s12\">\u2022 <\/span><span class=\"s4\">\u00dapln\u00e1 zhoda:<\/span><span class=\"s8\"> Pou\u017e\u00edvan\u00edm n\u00e1strojov tejto platformy automaticky sp\u013a\u0148ate po\u017eiadavky \u00a7 356a nemeck\u00e9ho ob\u010dianskeho z\u00e1konn\u00edka (BGB) a smernice E\u00da 2023\/2673.<\/span><\/div>\n<p class=\"s5\"><span class=\"s8\">M\u00e1te ot\u00e1zky t\u00fdkaj\u00face sa zavedenia t\u00fdchto zmien alebo potrebujete pomoc pri optimaliz\u00e1cii procesov v oblasti e-commerce? <\/span><\/p>\n<p class=\"s5\"><span class=\"s4\">Obr\u00e1\u0165te sa na na\u0161u agent\u00faru \u2013 radi v\u00e1m pom\u00f4\u017eeme zabezpe\u010di\u0165, aby v\u00e1\u0161 obchod bol plne v s\u00falade s nov\u00fdmi predpismi!<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><em>Autor blogu: \u0160pecialista na platformu<span data-teams=\"true\">\u00a0Kaufland \u2013 <\/span>Paulina Karda\u0161ov\u00e1<\/em><br \/>\n<em>D\u00e1tum uverejnenia: 25. 6. 2026.<\/em><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Trh elektronick\u00e9ho obchodu v Eur\u00f3pskej \u00fanii sa neust\u00e1le vyv\u00edja a spolu s n\u00edm aj pr\u00e1vne predpisy zameran\u00e9 na posilnenie ochrany spotrebite\u013eov. Od 19. j\u00fana 2026 nadobudn\u00fa \u00fa\u010dinnos\u0165 nov\u00e9 predpisy vypl\u00fdvaj\u00face zo smernice E\u00da 2023\/2673 a zo zmien v nemeckom ob\u010dianskom z\u00e1konn\u00edku (BGB, \u00a7 356a). Ak pred\u00e1vate na platforme Kaufland, tento pr\u00edspevok v\u00e1s krok za krokom prevedie t\u00fdmito zmenami.   V \u010dom spo\u010d\u00edva t\u00e1to zmena? Nov\u00e9 predpisy ukladaj\u00fa obchodn\u00fdm platform\u00e1m povinnos\u0165 poskytn\u00fa\u0165 spotrebite\u013eom jednoduch\u00fa elektronick\u00fa funkciu na odst\u00fapenie od<span class=\"read_more_area\"><a class=\"read-more\" href=\"https:\/\/btop.pl\/sk\/nove-poziadavky-v-elektronickom-obchode-odstupenie-od-zmluvy-v-kauflande\/\"> \u010c\u00edtajte \u010falej <\/a><\/span><\/p>","protected":false},"author":2,"featured_media":4918,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,46],"tags":[],"class_list":["post-4906","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","category-kaufland"],"_links":{"self":[{"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/posts\/4906","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/comments?post=4906"}],"version-history":[{"count":4,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/posts\/4906\/revisions"}],"predecessor-version":[{"id":5080,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/posts\/4906\/revisions\/5080"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/media\/4918"}],"wp:attachment":[{"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/media?parent=4906"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/categories?post=4906"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/tags?post=4906"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}