{"id":5510,"date":"2026-09-28T09:15:28","date_gmt":"2026-09-28T07:15:28","guid":{"rendered":"https:\/\/btop.pl\/?p=5510"},"modified":"2026-09-28T13:10:18","modified_gmt":"2026-09-28T11:10:18","slug":"ako-pripravit-ponuky-na-media-expert-marketplace","status":"publish","type":"post","link":"https:\/\/btop.pl\/sk\/ako-pripravit-ponuky-na-media-expert-marketplace\/","title":{"rendered":"Ako pripravi\u0165 ponuky na Media Expert Marketplace\u00a0"},"content":{"rendered":"<p><span data-contrast=\"none\">Media Expert Marketplace umo\u017e\u0148uje nakupova\u0165 nielen od spolo\u010dnosti Media Expert, ale aj od extern\u00fdch predajcov.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Pre spolo\u010dnos\u0165 rozv\u00edjaj\u00facu internetov\u00fd predaj znamen\u00e1 pr\u00edprava ponuky spojenie d\u00f4veryhodnej prezent\u00e1cie produktu s podmienkami, ktor\u00e9 je mo\u017en\u00e9 po n\u00e1kupe dodr\u017ea\u0165. Z\u00e1kazn\u00edk by mal \u013eahko rozpozna\u0165 model a variant, overi\u0165 si jeho vlastnosti a porozumie\u0165 cene a term\u00ednu odoslania.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Ne\u017e za\u010dnete upravova\u0165 popisy alebo zni\u017eova\u0165 ceny, je dobr\u00e9 zozn\u00e1mi\u0165 sa so sp\u00f4sobom prezent\u00e1cie produktov a pon\u00fak na tejto platforme.<\/span><br \/>\n<span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">V \u010dom sa l\u00ed\u0161i popis produktu od ponuky predajcu<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:140,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Popis produktu opisuje tovar a ponuka predajcu stanovuje podmienky jeho n\u00e1kupu.<\/span><\/b><span data-contrast=\"none\"> V karte si skontrolujete n\u00e1zov, parametre, popis a fotografie. V ponuke si skontrolujete predov\u0161etk\u00fdm cenu, dostupnos\u0165 a podmienky doru\u010denia.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Toto rozdelenie pom\u00e1ha ur\u010di\u0165, kde je potrebn\u00e1 oprava. Nespr\u00e1vna ve\u013ekos\u0165 si vy\u017eaduje opravu \u00fadajov o produkte. Neaktu\u00e1lny stav z\u00e1sob si vy\u017eaduje kontrolu \u00fadajov v ponuke a sp\u00f4sobu ich aktualiz\u00e1cie.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">\u010co ovplyv\u0148uje vidite\u013enos\u0165 produktov v Media Expert<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:140,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Spolo\u010dnos\u0165 Media Expert ur\u010duje poradie produktov vo vyh\u013ead\u00e1va\u010di a v kateg\u00f3ri\u00e1ch pod\u013ea nasleduj\u00facej hierarchie:<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Dostupnos\u0165<\/span><\/b><span data-contrast=\"none\"> \u2014 uprednost\u0148ovanie produktov, ktor\u00e9 s\u00fa ihne\u010f k dispoz\u00edcii.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Zhoda s vyh\u013ead\u00e1van\u00edm<\/span><\/b><span data-contrast=\"none\"> kupuj\u00faceho.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Kvalita a spo\u013eahlivos\u0165<\/span><\/b><span data-contrast=\"none\"> \u2014 popularita, po\u010det a priemern\u00e9 hodnotenie, recenzie, parametre, fotografie a popisy.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">D\u00e1tum prv\u00e9ho uverejnenia<\/span><\/b><span data-contrast=\"none\"> \u2014 prednos\u0165 u\u017e sk\u00f4r uverejnen\u00fdch produktov.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"none\">Krit\u00e9ri\u00e1 p\u00f4sobia spolo\u010dne; \u017eiadne z nich nie je rozhoduj\u00face samo o sebe. Kupuj\u00faci m\u00f4\u017ee zmeni\u0165 poradie. Platforma nepon\u00faka platen\u00e9 zv\u00fd\u0161enie poz\u00edcie produktu.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Ako pripravi\u0165 dobr\u00fd popis produktu<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:140,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u00dadaje na karte by sa mali t\u00fdka\u0165 presne tej verzie, ktor\u00fa z\u00e1kazn\u00edk dostane. Najsk\u00f4r si preverte dokument\u00e1ciu v\u00fdrobcu a potom ju porovnajte so zverejnen\u00fdm obsahom.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">N\u00e1zov produktu<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:180,&quot;335559739&quot;:100,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">V n\u00e1zve je vhodn\u00e9 uvies\u0165 druh v\u00fdrobku, zna\u010dku, model a najd\u00f4le\u017eitej\u0161iu charakteristiku danej verzie. V pr\u00edpade r\u00fdchlovarnej kanvice to m\u00f4\u017ee by\u0165 objem a v pr\u00edpade poste\u013enej bielizne ve\u013ekos\u0165. Kupuj\u00faci by mal v\u00fdrobok rozpozna\u0165 bez toho, aby musel otv\u00e1ra\u0165 nieko\u013eko podobn\u00fdch pon\u00fak.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Navrhovan\u00fd sch\u00e9ma:<\/span><\/b><span data-contrast=\"none\"> typ produktu + zna\u010dka + model + charakteristika variantu. Ide o redak\u010dn\u00e9 odpor\u00fa\u010danie, ktor\u00e9 je potrebn\u00e9 prisp\u00f4sobi\u0165 danej kateg\u00f3rii.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">\u0160pecifik\u00e1cie a varianty<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:180,&quot;335559739&quot;:100,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Skontrolujte, \u010di sa rozmery, materi\u00e1l, farba a ozna\u010denie modelu v jednotliv\u00fdch poliach zhoduj\u00fa. Venujte pozornos\u0165 jednotk\u00e1m a rozl\u00ed\u0161eniu medzi rozmermi v\u00fdrobku a obalu. Ch\u00fdbaj\u00face hodnoty nedop\u013a\u0148ajte na z\u00e1klade podobn\u00e9ho modelu.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Napr\u00edklad: ak je v n\u00e1zve poste\u013enej bielizne uveden\u00e9 rozmery 160 \u00d7 200 cm, ale parametre s\u00fa 140 \u00d7 200 cm, najsk\u00f4r si u v\u00fdrobcu overte spr\u00e1vnu variantu. Opravte \u00fadaje v zdrojovom syst\u00e9me a po aktualiz\u00e1cii kartu znovu skontrolujte.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Popis produktu<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:180,&quot;335559739&quot;:100,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Popis by mal vysvet\u013eova\u0165, na \u010do sl\u00fa\u017ei produkt, ak\u00e9 m\u00e1 vlastnosti a \u010do obsahuje balenie. Ak s\u00fa d\u00f4le\u017eit\u00e9 inform\u00e1cie o kompatibilite, mont\u00e1\u017ei alebo obmedzeniach pou\u017e\u00edvania, uve\u010fte ich v samostatn\u00fdch kr\u00e1tkych odsekoch.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">V\u0161eobecn\u00e9 fr\u00e1zy, ako napr\u00edklad \u201evysok\u00e1 kvalita\u201d, nahra\u010fte inform\u00e1ciami o materi\u00e1li, funkcii alebo sp\u00f4sobe pou\u017eitia. V\u00fdhoda pre z\u00e1kazn\u00edka by mala vypl\u00fdva\u0165 z overenej vlastnosti produktu.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Fotografie<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:180,&quot;335559739&quot;:100,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Gal\u00e9ria by mala zobrazova\u0165 spr\u00e1vnu farbu, ve\u013ekos\u0165 a vybavenie. Je dobr\u00e9 zoh\u013eadni\u0165 detaily a sp\u00f4sob pou\u017eitia produktu. Ak fotografia obsahuje dekor\u00e1cie alebo doplnky, ktor\u00e9 nie s\u00fa s\u00fa\u010das\u0165ou sady, vysvetlite, ktor\u00e9 prvky si z\u00e1kazn\u00edk skuto\u010dne kupuje.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><i><span data-contrast=\"none\">Tip od bTOP:<\/span><\/i><\/b><i><span data-contrast=\"none\"> Po \u00faprave obsahu si ponuku znovu otvorte a pre\u010d\u00edtajte si ju z poh\u013eadu z\u00e1kazn\u00edka. Skontrolujte, \u010di n\u00e1zov, fotografie a parametre zodpovedaj\u00fa tej istej variante a \u010di popis vysvet\u013euje obsah sady.<\/span><\/i><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5516\" src=\"https:\/\/btop.pl\/wp-content\/uploads\/zdj-7.jpg\" alt=\"\" width=\"1502\" height=\"772\" srcset=\"https:\/\/btop.pl\/wp-content\/uploads\/zdj-7.jpg 1502w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-7-768x395.jpg 768w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-7-18x9.jpg 18w, https:\/\/btop.pl\/wp-content\/uploads\/zdj-7-533x273.jpg 533w\" sizes=\"auto, (max-width: 1502px) 100vw, 1502px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Ako Media Expert vyber\u00e1 hlavn\u00fa ponuku<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:140,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Priama ponuka spolo\u010dnosti Media Expert m\u00e1 prednos\u0165 bez oh\u013eadu na ostatn\u00e9 krit\u00e9ri\u00e1.<\/span><\/b><span data-contrast=\"none\"> Ak ch\u00fdba, ponuky mnoh\u00fdch predajcov sa zoradia pod\u013ea bodov\u00e9ho hodnotenia parametrov pon\u00fak a kvality pr\u00e1ce za posledn\u00fdch 30 dn\u00ed. Najvy\u0161\u0161ie sk\u00f3re zarad\u00ed ponuku na hlavn\u00e9 miesto; ostatn\u00e9 sa zoradia v bo\u010dnom paneli pod\u013ea dosiahnut\u00e9ho sk\u00f3re.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Najd\u00f4le\u017eitej\u0161ia je cena produktu, potom doba odoslania a ako doplnok bezplatn\u00e1 dod\u00e1vka. \u010ealej sa zoh\u013ead\u0148uj\u00fa oneskoren\u00e9 z\u00e1sielky, vr\u00e1tenia tovaru a reklam\u00e1cie. V pr\u00edpade rovnosti rozhoduje ni\u017e\u0161ia cena, potom skor\u0161ie zverejnenie ponuky.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Najlacnej\u0161ia ponuka nie je v\u017edy hlavnou ponukou.<\/span><\/b><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Cena a rentabilita predaja<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:180,&quot;335559739&quot;:100,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Pred zn\u00ed\u017een\u00edm ceny vypo\u010d\u00edtajte zisk z objedn\u00e1vky. Zoh\u013eadnite n\u00e1klady na tovar, prov\u00edziu, balenie, dopravu a popredajn\u00fd servis. Stanovte minim\u00e1lnu mar\u017eu, pod ktorou predaj u\u017e nesp\u013a\u0148a ciele spolo\u010dnosti.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Ak zva\u017eujete bezplatn\u00fa dopravu, prepo\u010d\u00edtajte si ju aj v pr\u00edpade n\u00e1kupu jedn\u00e9ho kusu a v\u00e4\u010d\u0161\u00edch rozmerov. Samotn\u00e1 zmena ceny uvedenej na karte neodzrkad\u013euje celkov\u00e9 n\u00e1klady na vybavenie objedn\u00e1vky.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Dostupnos\u0165 a term\u00edn odoslania musia zodpoveda\u0165 skuto\u010dnosti<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:140,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Pri predaji cez viacero kan\u00e1lov porovn\u00e1vajte dostupnos\u0165 v ponuke so z\u00e1sobami, ktor\u00e9 s\u00fa k dispoz\u00edcii na predaj po odpo\u010d\u00edtan\u00ed rezerv\u00e1ci\u00ed. Skontrolujte tie\u017e, \u010di sa aktualiz\u00e1cie dost\u00e1vaj\u00fa na platformu a \u010di chyby synchroniz\u00e1cie zaznamen\u00e1va osoba, ktor\u00e1 spravuje \u00fa\u010det.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Term\u00edn odoslania stanovte s oh\u013eadom na kompletiz\u00e1ciu, balenie, \u010dasy vyzdvihnutia prepravcom a sviatky. <\/span><b><span data-contrast=\"none\">Odoslanie sa t\u00fdka odovzdania z\u00e1sielky prepravcovi a doru\u010denie jej z\u00e1kazn\u00edkovi.<\/span><\/b><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">V\u00fdznam dod\u00e1vok poukazuje aj prieskum <\/span><b><span data-contrast=\"none\">Spr\u00e1va o trendoch v oblasti e-commerce spolo\u010dnosti DHL 2026<\/span><\/b><span data-contrast=\"none\">. Zo 29 000 nakupuj\u00facich z 29 kraj\u00edn 67% uv\u00e1dza, \u017ee upustilo od online n\u00e1kupu, preto\u017ee ponuka doru\u010denia nesplnila ich o\u010dak\u00e1vania. Ide o v\u0161eobecn\u00e9 \u00fadaje, nie o v\u00fdsledky z\u00e1kazn\u00edkov Media Expert.<\/span><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><b><i><span data-contrast=\"none\">Tip od bTOP:<\/span><\/i><\/b><i><span data-contrast=\"none\"> Sledujte nieko\u013eko objedn\u00e1vok od n\u00e1kupu a\u017e po prevzatie bal\u00edkov prepravcom. Porovnajte s\u013e\u00faben\u00fd term\u00edn so skuto\u010dn\u00fdm priebehom pr\u00e1ce. Ak d\u00f4jde k me\u0161kaniu, zistite jeho pr\u00ed\u010dinu, sk\u00f4r ne\u017e skr\u00e1tite deklarovan\u00fa dobu odoslania.<\/span><\/i><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559685&quot;:280,&quot;335559737&quot;:140,&quot;335559738&quot;:100,&quot;335559739&quot;:140,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Ak\u00e9 chyby je potrebn\u00e9 vyhn\u00fa\u0165 sa pri optimaliz\u00e1cii pon\u00fak<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:140,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Pri kontrole katal\u00f3gu skontrolujte nasleduj\u00face situ\u00e1cie. Ka\u017ed\u00e1 z nich si vy\u017eaduje in\u00fd postup, preto je vhodn\u00e9 zaznamena\u0165 si nielen probl\u00e9m, ale aj sp\u00f4sob jeho rie\u0161enia.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Nekonzistentn\u00e1 verzia:<\/span><\/b><span data-contrast=\"none\"> Porovnajte model, farbu a ve\u013ekos\u0165 v n\u00e1zve, parametroch a gal\u00e9rii.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Nejasn\u00fd obsah sady:<\/span><\/b><span data-contrast=\"none\"> Dopl\u0148te popis a uve\u010fte, ktor\u00e9 pr\u00edslu\u0161enstvo sa pred\u00e1va samostatne.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Neaktu\u00e1lny stav:<\/span><\/b><span data-contrast=\"none\"> skontrolujte rezerv\u00e1cie tovaru a posledn\u00fa spr\u00e1vnu synchroniz\u00e1ciu.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Chyba, ktor\u00e1 sa opakuje po aktualiz\u00e1cii:<\/span><\/b><span data-contrast=\"none\"> opravte \u00fadaje v zdrojovom syst\u00e9me, z ktor\u00e9ho sa pren\u00e1\u0161aj\u00fa na platformu.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Opakovan\u00e9 reklam\u00e1cie:<\/span><\/b><span data-contrast=\"none\"> Zoskupte hl\u00e1senia pod\u013ea pr\u00ed\u010diny a skontrolujte popis, kompletnos\u0165 alebo zabezpe\u010denie z\u00e1sielky.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:80,&quot;335559740&quot;:264}\">\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Kontroln\u00fd zoznam pred zverejnen\u00edm alebo aktualiz\u00e1ciou pon\u00fak<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:140,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u2610 N\u00e1zov, parametre a fotografie sa vz\u0165ahuj\u00fa na ten ist\u00fd model a variant.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:100,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u2610 <\/span><span data-contrast=\"none\">Popis vysvet\u013euje pou\u017eitie v\u00fdrobku, obsah balenia a obmedzenia.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:100,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u2610 Cena zah\u0155\u0148a n\u00e1klady na objedn\u00e1vku a stanoven\u00fa mar\u017eu.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:100,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u2610 Stav z\u00e1sob zoh\u013ead\u0148uje rezerv\u00e1cie z in\u00fdch kan\u00e1lov.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:100,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u2610 Term\u00edn odoslania zodpoved\u00e1 kapacit\u00e1m skladu a mo\u017enostiam preberania zo strany dopravcu.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:100,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u2610 Po aktualiz\u00e1cii bola ponuka skontrolovan\u00e1 aj z poh\u013eadu kupuj\u00faceho.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:100,&quot;335559740&quot;:264}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b><span data-contrast=\"none\">Chcete vylep\u0161i\u0165 ponuky na Media Expert Marketplace?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:140,&quot;335559740&quot;:250}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Za\u010dnite s produktmi, pri ktor\u00fdch s\u00fa \u00fadaje nekonzistentn\u00e9, podmienky n\u00e1kupu nejasn\u00e9 alebo sa opakuj\u00fa probl\u00e9my s realiz\u00e1ciou. Ur\u010dite poradie opr\u00e1v a skontrolujte, \u010di z\u00e1kazn\u00edk po zverejnen\u00ed vid\u00ed u\u017e spr\u00e1vne inform\u00e1cie.<\/span><br \/>\n<span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">bTOP pom\u00e1ha pri pr\u00edprave a kontrole pon\u00fak na trhovisk\u00e1ch. Ak si chcete necha\u0165 poradi\u0165 oh\u013eadom svojho katal\u00f3gu, nap\u00ed\u0161te na <\/span><b><span data-contrast=\"none\">sales@btop.pl<\/span><\/b><span data-contrast=\"none\">. Po\u0161lite odkazy na ponuky a op\u00ed\u0161te, s \u010d\u00edm potrebujete pom\u00f4c\u0165.<\/span><span data-ccp-props=\"{&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559739&quot;:140,&quot;335559740&quot;:268}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><em>Autor: \u0160pecialista pre oblas\u0165.<span data-teams=\"true\"> Trh \u2013 <\/span>Krzysztof Kry\u015b<\/em><br \/>\n<em>D\u00e1tum uverejnenia: 28. 9. 2026.<\/em><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Media Expert Marketplace umo\u017e\u0148uje nakupova\u0165 nielen od spolo\u010dnosti Media Expert, ale aj od extern\u00fdch predajcov.\u00a0\u00a0 Pre spolo\u010dnos\u0165 rozv\u00edjaj\u00facu internetov\u00fd predaj znamen\u00e1 pr\u00edprava ponuky spojenie d\u00f4veryhodnej prezent\u00e1cie produktu s podmienkami, ktor\u00e9 je mo\u017en\u00e9 po n\u00e1kupe dodr\u017ea\u0165. Z\u00e1kazn\u00edk by mal \u013eahko rozpozna\u0165 model a variant, overi\u0165 si jeho vlastnosti a pochopi\u0165 cenu a term\u00edn odoslania.\u00a0 Ne\u017e za\u010dnete upravova\u0165 popisy alebo zni\u017eova\u0165 ceny, stoj\u00ed za to zozn\u00e1mi\u0165 sa so sp\u00f4sobom prezent\u00e1cie produktov a pon\u00fak na tejto platforme.   V \u010dom sa l\u00ed\u0161i karta produktu od ponuky predajcu  Karta produktu<span class=\"read_more_area\"><a class=\"read-more\" href=\"https:\/\/btop.pl\/sk\/ako-pripravit-ponuky-na-media-expert-marketplace\/\"> \u010c\u00edtajte \u010falej <\/a><\/span><\/p>","protected":false},"author":2,"featured_media":5527,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,71],"tags":[],"class_list":["post-5510","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci","category-mediaexpert"],"_links":{"self":[{"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/posts\/5510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/comments?post=5510"}],"version-history":[{"count":4,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/posts\/5510\/revisions"}],"predecessor-version":[{"id":5517,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/posts\/5510\/revisions\/5517"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/media\/5527"}],"wp:attachment":[{"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/media?parent=5510"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/categories?post=5510"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/btop.pl\/sk\/wp-json\/wp\/v2\/tags?post=5510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}