Implementation of Base (formerly BaseLinker) - sales automation and marketplace

As sales increase, manual management of orders, warehouse and shipping no longer works. Implementing Base (formerly BaseLinker) is a milestone for companies that sell across multiple channels and want to scale the business without operational chaos. At bTOP, we perform end-to-end Base implementations for e-commerce and marketplace - from process analysis to integrations to automation and team training. We don't install a „tool”. We organise sales.

What is Base and why does its implementation matter?

Base is an advanced multi-channel sales management system that allows you to operate your online shop, marketplace, warehouse and shipping from a single panel. When implemented well, Base eliminates manual operations, reduces errors and shortens lead times.

The problem is that a poorly configured system can do more harm than good. Therefore, Base implementation should be tailored to sales processes and not „default”.

What does the implementation of Base look like in a bTOP marketplace agency?

We start every Base implementation with an analysis of your sales model, channels and logistics. Only on this basis do we design the system configuration.

As part of the implementation of Base:

  • 1
    we configure the system for your sales processes,
  • 2
    we integrate Base with marketplaces (Allegro, Amazon, eBay, Cdiscount and others),
  • 3
    synchronise inventories, prices and orders,
  • 4
    we implement automation for order processing and dispatch,
  • 5
    We integrate Base with ERP, accounting and courier systems,
  • 6
    we train the team and provide post-launch support.

The result is a coherent system that works from day one, rather than a list of unused functions.

  • Process automation at Base
    One of Base's greatest strengths is its ability to automate repetitive activities. As part of the implementation, we configure, among other things.

    • automatic changes to the status of orders,
    • generation of sales documents,
    • courier label printing,
    • shipping and storage rules,
    • handling returns and complaints.

    As a result, sales are increasing and manual operations are decreasing.

  • Who is Base implementation for?
    Base implementations at bTOP are used most frequently:

    • online shops selling through several channels,
    • companies developing sales on the marketplace,
    • manufacturers and wholesalers,
    • businesses planning overseas expansion,
    • companies that want to organise their logistics and order handling.

    If handling sales starts to take more time than developing them - Base is the right tool.

Why implement Base with marketplace agency bTOP?

At bTOP, we combine system implementations with marketplace experience. We know how Base works in theory - and how it works in practice with high volumes. If you are planning a Base implementation or want to improve your current system setup, let's talk about your sales model. At bTOP, we will design an implementation that makes selling easier, rather than more complicated.

Contact us and see how Base can work for your business.

FAQ - Implementation of Base

What is the implementation of Base based on?

The implementation of Base (formerly BaseLinker) consists of a comprehensive configuration of the system for the company's specific sales processes. It includes integration with marketplace, online shops, warehouse and courier systems, as well as the implementation of order processing automation. At marketplace agency bTOP, we implement Base in a way that is tailored to the real needs of the business, rather than following a template.

For whom is the Base implementation intended?

BaseLinker implementation is the best solution for companies selling in multiple channels - online shops and marketplace. It is used by e-commerce shops, manufacturers, wholesalers and companies planning to scale sales and expand abroad. The system works well with both a few dozen and a few thousand orders per month.

Which marketplaces can be integrated into Base?

BaseLinker enables integration with the most important marketplace platforms such as Allegro, Amazon, eBay, Cdiscount, Kaufland and many other European marketplaces. As part of the implementation, we configure the synchronisation of orders, stock levels and prices between all sales channels.

Can Base be combined with ERP and accounting?

Yes. As part of the Base implementation, we integrate the system with ERP, warehouse systems and accounting tools. This allows the automatic transfer of order data, sales documents and stock levels, significantly reducing manual work and errors.

What processes can be automated at Base?

Automation in Base includes order processing, status changes, document generation, courier label printing, shipping and returns handling, among others. During implementation at our bTOP marketplace agency, we configure automation rules to speed up order processing and streamline logistics.

How long does it take to implement Base?

Base's implementation time depends on the number of sales channels, the level of automation and integration with other systems. Simple implementations can take a few days, while more extensive projects require several weeks. We start each project with an analysis and work schedule.