Sell on marketplaces with a strategy
We help businesses launch on nearly 30 marketplaces in Poland and across Europe, from Allegro and Amazon to XXXLutz and Decathlon. We select the platforms, set up sales and manage them going forward. You’ll have a dedicated account manager and daily contact.

You don’t need to know which service you need
All you need to do is point out the problem. We’ll check whether it stems from the platform, your account, the offer, the process, logistics or administrative procedures.
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Start of sales
I want to enter the marketplace and avoid costly mistakes
Choosing a platform, setting up an account, documents, integrations and your first offers.
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Poor results
I’m selling, but the offers aren’t living up to their potential
Audit of the account, content, prices, adverts, visibility and sales quality.
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Lack of resources
The team does not have time to manage the channels on a daily basis
Account management, customers, complaints, reporting and sales development.
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Scaling
I want to expand into new platforms or markets
Assessment of potential, entry costs, administrative requirements, recycling and logistics.
From a single task to a full service
The scope of our collaboration can grow alongside your business. You can start with an audit or an implementation project and only then decide whether to opt for ongoing support.
Choose the level of supportStrategy
We assess the potential of the category, the account, the offer, the margin and the operational risks.
Launch of sales
We prepare accounts, product data, offers, integrations and the necessary documents.
Content and conversion
We create content that helps people find a product, understand it and make a decision.
Advertising
We plan and run campaigns, optimise budgets and boost the visibility of our offers.
Ongoing support and development
We take care of day-to-day account management, customer service, quality control and reporting.
Operations, fulfilment and administrative procedures
We combine sales with warehousing, dispatch, returns and environmental responsibilities.
A marketplace tailored to the product
Not every platform is suitable for every category. We base our recommendations on market potential, competition, profit margins, logistics and the company’s readiness.
We support e-commerce platforms in Poland and Europe
A clear process, with no guesswork involved
First, we identify the source of the problem and set priorities. Only then do we define the scope, responsibilities and next steps.
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01
Consultation and diagnosis
Product, channels, objectives, margin and operational constraints.
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02
Action plan
Platforms, priorities, scope of work and required resources.
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03
Implementation
Accounts, offers, integrations, logistics and service processes.
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04
Development and reporting
Results, risks, conclusions and subsequent sales decisions.
Decisions based on practical experience
Frequently asked questions about working with us
A brief and straightforward overview of the sales launch, account management, logistics, reporting and areas of responsibility.
Do you have any other questions? Let’s have a chat →01What does the start of a partnership with bTOP look like?
We analyse your sales potential in selected markets and highlight areas for growth.
We carry out an account audit to identify areas requiring optimisation.
We draw up an action plan tailored to your sector, your product range and your objectives.
If you’re just starting out, we’ll guide you through the whole process of setting up your seller account – stress-free and without missing any important steps.
02Does a marketplace make sense for my product category?
We analyse demand, the competition, price levels, margins, logistics and platform requirements. We only recommend those channels that make business sense for your product.
03Do I need my own team to manage the marketplace?
No. We can take over all day-to-day operations or supplement your team’s expertise in a specific area, such as advertising, tenders, integration or international expansion.
04Do you offer assistance if an account is already experiencing problems or is at risk of being blocked?
Yes. First, we analyse the account status, the platform’s notifications and the cause of the problem. Then we draw up a remedial plan and help to organise the offers, processes and required documents.
05Do I receive a report on the activities carried out?
Yes. We agree on the scope and frequency of reporting before we begin working together. The report sets out the work carried out, the results, the risks and the recommended decisions for the next period.
06Can you take care of storage, dispatch and the paperwork?
Yes. We can combine marketplace management with fulfilment, as well as support with registration and recycling obligations in selected markets.
07Will you propose solutions for my company yourself?
Yes. There are many marketplace platforms operating on the European market – most of them are based on the Mirakl system, which we know very well.
We analyse the needs of your business and suggest specific platforms that best fit your offering and sales strategy.
We have experience in onboarding clients onto less obvious but highly effective marketplaces, such as Home24, Decathlon, Home&You and Castorama.
This enabled our clients to achieve high-margin sales and reach new audiences.
08Do I have regular contact with bTOP?
Yes. Each project is assigned a dedicated project manager, with whom you are in regular contact via Microsoft Teams.
Communication takes place daily during our office hours - we regularly discuss progress, determine next steps and respond to ongoing needs.
We support you in the day-to-day handling of sales and management of your e-commerce business, so that you can focus on growing your brand.




