We will build a team for your organisation

Large organisations do not need another agency „to handle the account”. They need in-house expertise, control over processes and teams that operate within the company structure. That's why we at bTOP are dedicated to building in-house marketplace departments - from initial recruitment, through operational implementation, to the point where the team operates independently and predictably.

Our service is aimed at companies with a GMV of more than PLN 2 million who want to sell on the marketplace in Poland and abroad, but do not want to depend on external parties for growth.

  • For whom is building your own marketplace department the best solution?
    We most often work with manufacturers, wholesalers, retail chains and companies with stationary sales that want to build a profitable online channel. It is also a good solution for organisations that:

    • are planning overseas expansion,
    • want to sort out marketplace sales,

    need a coherent structure instead of ad hoc measures.

  • How is the marketplace department being built?
    We don't start with tools. We start with structure and people. In the first stage, we support the recruitment of a marketplace team - tailored to the scale of the business, the platforms and the markets in which the company wants to operate. The new team then undergoes an intensive operational implementation.

    For the first few months, we lead the team in practice, not just training. We teach working on data, processes and problems. The aim is to achieve full operational independence.

  • Building the company's marketplace department: technologies, catalogues and integrations
    At the same time, we are putting the technological back office in order. We create professional product catalogues in ERP systems, integrate the marketplace with the warehouse and sales systems and automate the most important processes. The result is full control over offerings, pricing, stock levels and logistics - without manual workarounds or operational chaos.

    For companies that want to keep order fulfilment in-house, we advise and implement the organisation of picking, packing and despatch stations. We help design processes so that they are scalable and ready for volume growth, without sacrificing customer service quality.

With us

You will reach a wider range of customers

Online sales allow access to national and international markets without geographical restrictions.

Increase competitiveness

A presence on marketplace platforms is an advantage over companies limiting themselves to traditional sales only.

Increase your profits

The use of multiple sales channels translates into higher revenues.

You will reduce costs

The automation of sales and logistics processes streamlines company operations.

An investment in online sales is an investment in the future of your business.
Let us help you with this step and together let's achieve success in the e-commerce market.

Why Us?

  • What do you gain from building a marketplace department?
    Building a marketplace department with bTOP:

    • You retain full control over sales and margins.
    • You create know-how that stays with the company.
    • You become independent of external operators.
    • You build a competitive advantage based on competence, not ad hoc actions.

    This is not a short-term service. It is a strategic investment in the future of sales.

  • Why use the services of marketplace agency bTOP?
    As bTOP, we don't just deploy teams at customers' sites. We run our own marketplace sales in Poland and Europe, so we test solutions on real volumes. Only processes and tools that have proven themselves in practice - not theoretical models - go to customers.

    We have experience in 11 European markets and 14 marketplace platforms, which allows us to design internationally ready structures.

What we specialise in

Recruitment of specialists

We select the best candidates to make up your team and contribute to the growth of marketplace sales.

Training and Development

We train your new team on how to sell effectively across platforms, providing the latest knowledge and tools.

Launching Sales Channels

We help you integrate and optimise your sales on Polish and foreign marketplaces, opening up new markets for you.

Building Product Catalogues and System Integrations

We create professional product catalogues. We integrate all systems, selecting the best solutions on the market to streamline your sales processes.

Organisation of Picking and Order Fulfilment Stations

We advise on how to organise order picking and fulfilment workstations efficiently. We equip them and optimise logistics processes to increase productivity and reduce lead times. With our solutions, your customers will receive their products faster and you will gain a competitive advantage.

Support and advice

We offer ongoing support and advice so that your team can perform at its best.

Let's talk about your business

If you're considering building your own marketplace department and want to see if this is the right time for your organisation, we'd love to talk to you. Book an appointment for a free consultation and let's talk about the real opportunities to grow your sales.

FAQ - Construction of the Marketplace Department

What does it take to build a marketplace department in an organisation?

Building a marketplace department involves creating an in-house team responsible for sales on marketplace platforms - from strategy and operations, to offer and price management, to system integrations and logistics. In contrast to outsourcing, the competences remain in-house and the team operates as a fully-fledged department of the organisation.

For which companies is the marketplace department building service designed?

The service is aimed at medium and large companies with a GMV of more than PLN 2 million, particularly manufacturers, wholesalers, retail chains and companies planning overseas expansion. It is most often used by organisations that want to scale marketplace sales in a structured and long-term manner.

Is bTOP taking over sales on the marketplace instead of the customer team?

No. The role of bTOP is not to provide permanent sales support, but to design and launch the marketplace department within the client's structures. For the first few months, we lead the team operationally and with training until it is fully independent. Ultimately, the department operates independently, without the need for ongoing external support.

How long does it take to build a marketplace department?

The time to build a marketplace department depends on the scale of the organisation, the number of platforms and the degree of process preparation. Most often, the process takes several to several months and includes recruitment, team training, sales launch, system integrations and operational stabilisation.

Does building a marketplace department include systems integrations and logistics?

Yes. The construction of the marketplace department also includes the preparation of the technological background: the creation of product catalogues in ERP systems, the integration of the marketplace with the warehouse and sales, and advice on the organisation of picking and order fulfilment. The aim is full control over processes and scalability of operations.

Does bTOP continue to support the development of the marketplace department after the project?

Yes. Once the team has achieved operational independence, we offer further advisory and strategic support. This may include expansion into new markets, process optimisation, implementation of new marketplace platforms or support at management level.