Sale on the Marketplace by bTOP

Not every company wants to invest in launching its own marketplace accounts, tax registrations and building an e-commerce back office. For such organisations, we offer to sell products through bTOP accounts on the largest marketplace platforms in Europe.

It is a solution for companies that want to enter new markets quickly and test sales without the costs and risks associated with legal, tax and operational formalities.

  • 1
    What does selling through our marketplace accounts involve?
    In this model, it is bTOP that runs the sales accounts on the marketplace platforms and your products are sold within our infrastructure. You focus on the product and the availability of the goods, and we take over the rest: from the publication of offers to the handling of end customers. This solution is particularly appreciated by manufacturers, wholesalers and offline companies who want to start selling online without building their own marketplace department.
  • 2
    What marketplace platforms do we sell on?
    Sales are made on 14 marketplace platforms across Europe: Amazon, Allegro, eBay, Cdiscount, Temu, Kaufland and others. This enables your products to reach customers in countries such as Germany, France, Italy, Spain, Poland, Romania, Hungary, Bulgaria and further EU markets.

    Entering multiple markets is done without the need for separate account registrations and complex implementations on your side.

  • 3
    Marketplace logistics tailored to your capabilities
    The sales model via bTOP allows for a flexible choice of order fulfilment. Depending on the specific product and sales volume, two options are possible. Products can be dispatched directly from your warehouse and we configure the integrations and the order fulfilment process step by step. Alternatively you can use our fulfilment service (sub-linking), whereby the goods are delivered to the bTOP warehouse and all logistics are handled by us.

    This gives you access to attractive courier rates and fast deliveries, without investing in your own infrastructure.

  • 4
    Offer and sales management on marketplaces
    As part of the collaboration:

    • We add your products to our marketplace accounts.
    • We create and optimise sales offers.
    • We manage pricing, promotions and advertising campaigns.

    The aim is not only to have a product presence on the platforms, but to grow sales and scale the results.

  • 5
    Customer service and reporting activities on marketplaces
    The full customer service is on our side - from pre-purchase enquiries to order processing to returns and complaints. You receive regular sales reports, performance analyses and recommendations for further action and optimisation.

Why do companies choose to sell through marketplace agency bTOP?

This collaborative model allows:

enter foreign markets
without VAT registration abroad

avoid EPR-related obligations
and recycling requirements

reduce costs and risks
the start of online sales

quickly verify potential
products on the marketplace

scale up sales
at a flexible pace

When is it worth choosing the model of selling through our marketplace accounts?

Selling on the marketplace via bTOP will work particularly well if:
  • You don't want to build your own sales accounts.
  • You are keen to get off to a fast start.
  • You want to test new markets or products.
  • You plan to sell in the EU without expanding internal structures.

Open up new markets with marketplace agency bTOP

If you want to start selling on a marketplace in Europe without additional investment and paperwork, let's talk about your products and the markets that have the most potential. Contact us and we will propose a cooperation model tailored to your business.

FAQ - Sale on the Marketplace by bTOP

What does selling on the marketplace via bTOP involve?

Selling on the marketplace via bTOP involves offering your products via bTOP-owned sales accounts on the largest marketplace platforms in Europe. It is bTOP that manages the accounts, handles the sales, customers and paperwork, while you deliver the products and set the terms and conditions.

For which companies is this sales model designed?

This model works best for manufacturers, wholesalers, offline companies and businesses that want to enter foreign markets quickly or test selling on a marketplace without building their own e-commerce facilities. It is also a good solution for companies that do not want to deal with tax and operational formalities.

Do I need to set up my own Marketplace account?

No. In the bTOP agency marketplace sales model, you do not set up your own marketplace accounts. Your products are sold through bTOP accounts, avoiding the lengthy process of registration, verification and ongoing account management across multiple platforms.

Who is responsible for customer service and returns?

Full customer service, including enquiries, complaints and returns, is provided by marketplace agency bTOP. As a result, your company does not need to build its own customer service team for the marketplace. You receive sales reports and information on performance and any operational problems.

Do I have insight into the sales performance of my products?

Yes. As part of the partnership, you receive regular sales reports, performance analysis and recommendations for further sales development. You have a complete overview of sales volume data, markets and bid effectiveness, without having to manage your marketplace accounts yourself.