Free delivery is now the norm in e-commerce – customers expect it, and often choose the offers that provide it. However, someone always pays for „free delivery” – and more often than not, that’s you, the seller. So how do you set your selling prices to make a profit, even though you have to deduct delivery costs and marketplace commission from every transaction, whilst still generating a profit? This article will help you make sense of the topic of selling prices in the context of: commission costs (e.g. Allegro, eBay, Amazon), free delivery included Read more
A practical guide for retailers who want to reduce complaints and improve the customer experience In the world of e-commerce, the packaging process is not just a matter of aesthetics. It is the customer’s final physical point of contact with your shop – the moment when the quality of service meets the actual product. And a great deal depends on how you pack it. A poorly packed parcel carries the risk of damage, returns and complaints. A well-packed one, on the other hand, builds a professional image, reduces logistics costs and increases the chances of customer loyalty. Read more
Kaufland is expanding into France and Italy! Find out why this could be your best move in 2025. Imagine being able to transfer your entire product range to two of Europe’s largest e-commerce markets with just one click. No tedious translating of product descriptions, no building a new online shop, no need to involve an IT team. Sound too good to be true? And yet – that’s exactly what Kaufland’s latest move offers, as it launches its platforms in France (Kaufland.fr) and Italy (Kaufland.it) this summer. This isn’t just news – Read more
We shop on them every day, although we don’t always know whether a particular sales platform is a marketplace or just an online shop. Many users, when searching Google for information about marketplaces, type in the phrase: „Marketplace – what is it?” That is why, in this short article, I would like to answer the most important question: what is a marketplace, and is it the future of global e-commerce? Is the marketplace the future? The answer can be found by looking at the ranking of the world’s largest companies. If we sort it by Read more

